The Pulse

The Pulse

The Pulse

Top picks

Not-for-Profit

Nonprofits: How to Get Board Buy-In for Marketing Automation (With Numbers That Matter)

Not-for-Profit

Beyond Mailchimp: What Nonprofits Should Look for in Marketing Automation

AI and machine learning

Ortto MCP: Connect AI to your customer data for smarter insights

AI and machine learning

Ortto MCP: Connect AI to your customer data for smarter insights

Recent

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Recent

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Not-for-Profit

Do Nonprofits Really Need a CDP in 2026? (Spoiler: Yes, But Not the Way You Think)

Tech / SaaS

How Ortto Helps Tech Companies Reduce Churn with Unified Customer Data

Email Strategy

How inbox AI summaries is changing marketing forever

Personalization

What Marketers Get Wrong About Email Personalization (and How to Fix It)

Marketing

The future of email: What could the inbox look like in the next 5 years?

Marketing

How AI is transforming marketing automation: A look at Ortto’s latest AI features

Popular articles

Not-for-Profit

Do Nonprofits Really Need a CDP in 2026? (Spoiler: Yes, But Not the Way You Think)

Tech / SaaS

How Ortto Helps Tech Companies Reduce Churn with Unified Customer Data

Email Strategy

How inbox AI summaries is changing marketing forever

AI and machine learning

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AI and machine learning

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Trend spotting: B2B marketers on the things that matter in 2025

Paint by numbers: Three things data-driven marketers are doing to prepare for 2025

Lock and key: The future of data privacy in AI-driven marketing

Content marketing

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Content marketing

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Prep work: Email marketing calendar and checklist template for 2025

The constant student: 14 marketing websites worth bookmarking

Leading edge: How to improve your ROI on webinars

Customer experience

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Customer experience

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Data in action: 3 ways to personalize automated emails

You had me at hello: How to set up an effective welcome email series

What is a CDP? Customer data platforms explained

Data and analytics

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Data and analytics

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The Pulse check: Lessons from marketers using AI in decision making

Trend spotting: B2B marketers on the things that matter in 2025

Paint by numbers: Three things data-driven marketers are doing to prepare for 2025

Email marketing

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Email marketing

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Data in action: 3 ways to personalize automated emails

Prep work: Email marketing calendar and checklist template for 2025

The go-tos: 5 expert-recommended email deliverability blogs

Lifecycle marketing

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Lifecycle marketing

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Number crunch: Your guide to monitoring and improving email metrics

Data in action: 3 ways to personalize automated emails

You had me at hello: How to set up an effective welcome email series

Marketing automation

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Marketing automation

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The future of email: What could the inbox look like in the next 5 years?

How AI is transforming marketing automation: A look at Ortto’s latest AI features

Lights on: Off-season tips for email marketers

Marketing operations

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Marketing operations

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Expert in the inbox: Your email deliverability questions, answered

Prep work: Email marketing calendar and checklist template for 2025

Lock and key: The future of data privacy in AI-driven marketing

Marketing strategy

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Marketing strategy

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What Marketers Get Wrong About Email Personalization (and How to Fix It)

The future of email: What could the inbox look like in the next 5 years?

How AI is transforming marketing automation: A look at Ortto’s latest AI features

Not-for-Profit

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Not-for-Profit

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Support the People Who Support You: Part 5 of the Ortto for Fundraisers series

Launch Journeys That Run While You Focus Elsewhere: Part 4 of the Ortto for Fundraisers series

Build Audiences Once, Use Them Everywhere: Part 3 of the Ortto for Fundraisers series

Omnichannel marketing

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Omnichannel marketing

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Myth-busting: You don’t need to panic about email open tracking on Gmail. Here’s why

Twice as nice: Guide to double opt-in for email marketing

Better together: Top SaaS communities for networking and inspiration

Personalization

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Personalization

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Trend spotting: B2B marketers on the things that matter in 2025

Ebook: The complete guide to email deliverability

Stacked: 43 powerful SaaS tools for startups and scaleups

Product-led growth

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Product-led growth

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Know your customer: Understanding advanced analytics in SaaS marketing

Better together: 12 startup communities worth joining

Leading edge: How to improve your ROI on webinars

Retention

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Retention

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Customer-first: Why customer centricity is essential to business

Building on trust: The link between email deliverability and retention

Action plan: How to improve your NPS score

Recent

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Recent

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Support the People Who Support You: Part 5 of the Ortto for Fundraisers series

Launch Journeys That Run While You Focus Elsewhere: Part 4 of the Ortto for Fundraisers series

Build Audiences Once, Use Them Everywhere: Part 3 of the Ortto for Fundraisers series

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