Personalization content hub

Analytics Personalization Email marketing how-to-guide Growth Ecommerce

How to implement web visitor tracking

Track known and anonymous visitor activity, capture lead and contact data, and display targeted messages or capture widgets.

Ecommerce Artificial intelligence Customer journey Marketing automation Content marketing SaaS SaaS marketing Business to business Business to consumer Personalization Email marketing Trends

What does personalization in marketing look like in 2023?

With each passing year, personalization seems to get more… personal. In this piece, we share the personalization trends that marketers are implementing in their 2023 strategy.

Increase-free-to-paid-conversions - Ortto

Customer journey Growth Marketing automation SaaS SaaS marketing Customer data platform Business to business Personalization Business to consumer Email marketing

How to segment your free trial users to increase free-to-paid conversions

Level up your audience segmentation tactics to personalize messaging and prioritize trialists to increase conversions.

Ecommerce Customer journey Growth Marketing automation SaaS marketing Business to business Business to consumer Personalization Email marketing

Looking for audience segmentation software? Here are 7 questions to ask.

Take the guesswork out of choosing the best audience segmentation software for your business by asking these 7 simple questions.

Nonprofit Email marketing Personalization Marketing automation

3 NFP email templates to increase donations

The five things to consider when crafting donation request communications, and three templates to get you started.

Guide to email deliverability - Ortto eBook

Email marketing Business to consumer Business to business SaaS Ecommerce SaaS marketing Personalization

The complete guide to email deliverability

This eBook is the need-to-know on email deliverability: Why it's important, the factors that hurt it, and how to improve it.

Marketing automation SaaS SaaS marketing Business to business Personalization Email marketing

4 email templates to use to celebrate your customers

Without customers, you have no business, so make sure you celebrate them often. Here are 4 email templates to get you started.

Customer experience SMS marketing Marketing automation SaaS SaaS marketing Business to business Business to consumer Personalization Email marketing

6 templates to help SDRs improve meeting attendance and conversions

These SMS, email, and journey templates can help sales representatives improve meeting attendance and follow up post-meeting to increase your chance of a conversion.

Growth Customer experience Marketing automation Content marketing Business to business Personalization Email marketing Trends

9 B2B marketing tips that deserve your attention for 2023

Stay afloat in a looming economic downturn by refreshing your B2B marketing strategy for 2023. We asked B2B professionals what they are focussing on.

Showing 1 - 9 of 43 results

“We were looking for a solution that was really easy to use, didn’t require a tech team, and would have a robust integration with Salesforce so we could trigger sales communications in a smarter way. Nobody else out there has what Ortto has.”

Mica Shtewi

—

Tech Manager

Read Pattern’s story