Customer data platform (CDP)

Put your data to work

With a customer data platform that breaks down data silos and empowers your entire team to do more.

customer data platform

Unlock your fist party data

How it works

Unlock your first party data


Unify your data for a single view of the customer


Empower your team with advanced segmentation


Engage customers on the right channel

Find your target audience, without SQL

With a unified customer data platform you can execute targeted campaigns from the same system that stores your customer data.

cdp demo

Unify your customer data

Store your customer data in the same place where you deliver experiences to your customers.

Create activities

Track activities like signed up, signed in and created project to understand user behavior.

Reach the right audience

Target audiences based on demographics, behaviors and proximity.

Personalize your messages

Use merge tags from customer data platform to deliver highly personalized messages.

Sync audiences to destinations

Improve paid advertising programs, set conversion goals and easily sync audience data to destinations.

Understand your data in context

Gain insights into the customer journey and improve your targeting with a customer data platform.


What is a customer data platform?
Who uses a customer data platform?
How does a CDP collect and manage data?
Why Ortto?
data quadrant review

#1 for data personalization


“We were looking for a solution that was really easy to use, didn’t require a tech team, and would have a robust integration with Salesforce so we could trigger sales communications in a smarter way. Nobody else out there has what Ortto has.

Mica Shtewi
Tech Manager