Marketing Automation Platform

Marketing Automation Platform

Marketing Automation Platform

Marketing Automation Platform

Build better journeys

Build better journeys

Build better journeys

Build better journeys

Drive growth at every stage of the lifecycle with a visual marketing automation solution, built on a foundation of complete customer data.

Drive growth at every stage of the lifecycle with a visual marketing automation solution, built on a foundation of complete customer data.

Drive growth at every stage of the lifecycle with a visual marketing automation solution, built on a foundation of complete customer data.

Drive growth at every stage of the lifecycle with a visual marketing automation solution, built on a foundation of complete customer data.

Update record

Round robin opportunity

Update record

Round robin opportunity

Update record

Round robin opportunity

Send SMS

Confirm appointment

Hi Jane! Will you be able to make your 2pm appointment tomorrow?

Send SMS

Confirm appointment

Hi Jane! Will you be able to make your 2pm appointment tomorrow?

Send SMS

Confirm appointment

Hi Jane! Will you be able to make your 2pm appointment tomorrow?

Wait until they match this filter

Bought intro offer has occured

Wait until they match this filter

Bought intro offer has occured

Wait until they match this filter

Bought intro offer has occured

Exit

Exit

Exit

Do they match this condition?

Bought intro offer has occured

Do they match this condition?

Bought intro offer has occured

Do they match this condition?

Bought intro offer has occured

Yes

No

Exit

Yes

No

Exit

Yes

No

Exit

Add shape

Email

Send an email to subscribers

SMS

Send an SMS to subscribers

Push notification

Send a push notification to subscribers

Action

Complete an action

Delay

Wait a period of time

Condition

Split the journey with a condition

Filter

Wait until they match a filter

Split

Split the journey with percentages

Trial onboarding

Not yet published

Publish

Add shape

Email

Send an email to subscribers

SMS

Send an SMS to subscribers

Push notification

Send a push notification to subscribers

Action

Complete an action

Delay

Wait a period of time

Condition

Split the journey with a condition

Filter

Wait until they match a filter

Split

Split the journey with percentages

Trial onboarding

Not yet published

Publish

Visual journey builder

Orchestrate messages across channels

Reach your audience where they prefer with cohesive messages across email, SMS, web & mobile push, and advertising platforms.

Journey with push notification and email
Delay shape in journey

Precise delay controls

Deliver messages at the right time based on a predefined amount of time, a specific date, or a dynamic date.

Order receipt

Transactional messages

Automate transactional emails for important updates that even unsubscribers will receive.

Version history

Version control

With our marketing automation tools, you can see a history of any changes made and revert back to past versions.

Visual journey builder

Orchestrate messages across channels

Reach your audience where they prefer with cohesive messages across email, SMS, web & mobile push, and advertising platforms.

Journey with push notification and email

Visual journey builder

Orchestrate messages across channels

Reach your audience where they prefer with cohesive messages across email, SMS, web & mobile push, and advertising platforms.

Journey with push notification and email
Delay shape in journey

Precise delay controls

Deliver messages at the right time based on a predefined amount of time, a specific date, or a dynamic date.

Order receipt

Transactional messages

Automate transactional emails for important updates that even unsubscribers will receive.

Version history

Version control

With our marketing automation tools, you can see a history of any changes made and revert back to past versions.

Integrated Customer Data Platform

Target and personalize with precision

Access real-time demographic and event-based customer data from Ortto’s Customer Data Platform (CDP), so every messages is timely, relevant and personalized.

Table with customer data
Various customer events

Event-based data model

Use real-time customer data to trigger entry and exit criteria plus split paths and messages.

Audience based on "Added funds" event

Custom audiences

Segment complete customer data and build audiences with intuitive filters in Ortto’s built-in CDP.

First name, it's time for you to review your Contact > Investment strategy investment strategy

Dynamic personalization

Use customer data to add dynamic content and personalize messages at scale.

Integrated Customer Data Platform

Target and personalize with precision

Access real-time demographic and event-based customer data from Ortto’s Customer Data Platform (CDP), so every messages is timely, relevant and personalized.

Table with customer data

Integrated Customer Data Platform

Target and personalize with precision

Access real-time demographic and event-based customer data from Ortto’s Customer Data Platform (CDP), so every messages is timely, relevant and personalized.

Table with customer data
Various customer events

Event-based data model

Use real-time customer data to trigger entry and exit criteria plus split paths and messages.

Audience based on "Added funds" event

Custom audiences

Segment complete customer data and build audiences with intuitive filters in Ortto’s built-in CDP.

First name, it's time for you to review your Contact > Investment strategy investment strategy

Dynamic personalization

Use customer data to add dynamic content and personalize messages at scale.

Task automation

Improve productivity and marketing impact

Automate actions in integrated tools and trigger alerts so your team can spend less time on admin and more time on strategic work.

A journey automating tasks
Slack integration

Notifications & alerts

Keep up-to-day with notifications delivered straight to your inbox or via Slack.

Logos of integrations

Bi-directional integrations

Automatically update data in connected platforms like Salesforce, Hubspot CRM, Pipedrive and more.

User permissions

User permissions

Reduce marketing mishaps with permissions to manage who has access to create campaigns, and who has access to send them.

Task automation

Improve productivity and marketing impact

Automate actions in integrated tools and trigger alerts so your team can spend less time on admin and more time on strategic work.

A journey automating tasks

Task automation

Improve productivity and marketing impact

Automate actions in integrated tools and trigger alerts so your team can spend less time on admin and more time on strategic work.

A journey automating tasks
Slack integration

Notifications & alerts

Keep up-to-day with notifications delivered straight to your inbox or via Slack.

Logos of integrations

Bi-directional integrations

Automatically update data in connected platforms like Salesforce, Hubspot CRM, Pipedrive and more.

User permissions

User permissions

Reduce marketing mishaps with permissions to manage who has access to create campaigns, and who has access to send them.

Reports and Analytics

Iterate for better results

Understand how campaigns are impacting key metrics, optimize messages with AI, and execute A/B tests to move the needle faster.

Journey analytics
Placed order is a conversion

Revenue attribution

See how your lifecycle programs impact revenue, holistically or at the individual campaign level.

Subject line open rate

Predictive & generative AI

Get subject line suggestions and content recommendations plus predict email open rates – before you hit send.

AB testing

Experimentation

A/B test single or multiple messages within a journey to find winning combinations.

Reports and Analytics

Iterate for better results

Understand how campaigns are impacting key metrics, optimize messages with AI, and execute A/B tests to move the needle faster.

Journey analytics

Reports and Analytics

Iterate for better results

Understand how campaigns are impacting key metrics, optimize messages with AI, and execute A/B tests to move the needle faster.

Journey analytics
Placed order is a conversion

Revenue attribution

See how your lifecycle programs impact revenue, holistically or at the individual campaign level.

Subject line open rate

Predictive & generative AI

Get subject line suggestions and content recommendations plus predict email open rates – before you hit send.

AB testing

Experimentation

A/B test single or multiple messages within a journey to find winning combinations.

Dinero logo

What attracted us to Ortto was that it combined a customer-data platform and marketing automation platform in one system, so that we could send our emails to the right people straight from Ortto.

Nicklas Aabech

·

Digital Marketing Manager

Dinero logo

What attracted us to Ortto was that it combined a customer-data platform and marketing automation platform in one system, so that we could send our emails to the right people straight from Ortto.

Nicklas Aabech

·

Digital Marketing Manager

Dinero logo

What attracted us to Ortto was that it combined a customer-data platform and marketing automation platform in one system, so that we could send our emails to the right people straight from Ortto.

Nicklas Aabech

·

Digital Marketing Manager

Frequently asked questions

What is marketing automation?

Who uses marketing automation?

I want to learn more about how marketing automation can help my business grow. Where do I go?

Types of marketing automation

Why Ortto?

Frequently asked questions

What is marketing automation?

Who uses marketing automation?

I want to learn more about how marketing automation can help my business grow. Where do I go?

Types of marketing automation

Why Ortto?

Frequently asked questions

What is marketing automation?

Who uses marketing automation?

I want to learn more about how marketing automation can help my business grow. Where do I go?

Types of marketing automation

Why Ortto?

4.3 stars

4.6 stars

4.7 stars

Join the 3000+ businesses who trust Ortto

TrustRadius
Owler
Westfund
Unbounce
Frame.io
Love Holidays
Microsoft
Pattern

4.3 stars

4.7 stars

Join the 3000+ businesses who trust Ortto

TrustRadius
Owler
Westfund
Unbounce
Frame.io
Love Holidays
Microsoft
Pattern

4.3 stars

4.6 stars

4.7 stars

Join the 3000+ businesses who trust Ortto

TrustRadius
Owler
Westfund
Unbounce
Frame.io
Love Holidays
Microsoft
Pattern
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