Fit, Engagement and lead scoring
Know exactly who to target and when
Build your own scores for SQL, MQL, PQL and engagement using the right signals.
Know who is 🔥 and engagefasterÂ
One
Create scores with demographic, firmographic and behavioral data
Two
Behavior based activities automatically degrade to reflect recency
Three
Use scores to start automated journeys, assign leads or create audiences
FAQs
What is lead scoring?
What is a PQL?
What is an MQL?
What is an SQL?
Is lead scoring dead?
How to setup lead scoring
How to set up product engagement scores
“We were looking for a solution that was really easy to use, didn’t require a tech team, and would have a robust integration with Salesforce so we could trigger sales communications in a smarter way. Nobody else out there has what Ortto has.”
Mica Shtewi
—Tech Manager
#1 for ease of use
Try Ortto today
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- Ortto for Salesforce
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Pricing
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Integrations
Product
- Data platform (CDP)
- Journey builder
- Talk
- Analytics
- Email marketing
- SMS marketing
- Push notifications
- Live chat
- Omnichannel inbox
- In-app messages
- Popups, forms & surveys
- Fit & engagement scoring
- Checkmate tracking
- Transactional email
- Multi-lingual marketing
- Security & privacy
- Ortto AI
- Ortto for Salesforce
- Ortto for Shopify
Pricing
Templates
Integrations
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