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Action plan: How to improve your net promoter score (NPS)

Improve your NPS score

Outline

  • Introduction
  • Step 1: Identify the cause of a low net promoter score
  • Step 2: Improve detractors
  • Step 3: Leverage and increase promoters
  • Step 4: Don’t forget about passives
  • Step 5: Become a customer-centric organization
  • Final word: A jumping-off point for a more sustainable business

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Author
Chloe Schneider
Chloe Schneider - 

Chloe Schneider is a content writer, strategist, and editor with over 14 years experience telling brand stories that get repeated at dinner parties. Her career started in editorial, but she quickly made the shift to branded content and integrated marketing, leading her to roles including Director of Branded Content at Mashable and VP, Brand and Integrated Marketing at mindbodygreen. Chloe prides herself on being a pragmatic creative who builds content strategies that are equal parts data-driven and intuitive.

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