Discover why email marketing remains the most reliable means of communication for successful omnichannel marketing strategies. Learn why, despite the rise of SMS and push notifications, email should still be the backbone of your omnichannel strategy.
Are you struggling to reach your audience's inbox? Don't let inactive subscribers drag down your email marketing campaigns. Discover the benefits of sunsetting unengaged subscribers and improve your email strategy.
While there are some organic and unavoidable causes for "subscriber burnout", it often occurs due to reasons that could have been avoided by recognizing and correcting the practices that caused it in the first place.
Track known and anonymous visitor activity, capture lead and contact data, and display targeted messages or capture widgets.
Ortto’s Head of Email Deliverability shares some of the most cutting-edge tools we provide users for more consistent inbox landings.
Level up your audience segmentation tactics to personalize messaging and prioritize trialists to increase conversions.
Take the guesswork out of choosing the best audience segmentation software for your business by asking these 7 simple questions.
The five things to consider when crafting donation request communications, and three templates to get you started.
Refreshing your email deliverability strategy can help ensure you’re maximizing every opportunity in the new year and beyond.
“We were looking for a solution that was really easy to use, didn’t require a tech team, and would have a robust integration with Salesforce so we could trigger sales communications in a smarter way. Nobody else out there has what Ortto has.”
Build a better journey.