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Report card: KPIs vs. metrics and why you need both

Report card: KPIs vs. metrics and why you need both

Report card: KPIs vs. metrics and why you need both

Chloe Schneider

· Nov 16, 2023

Head of Content @ Ortto

AI and machine learning
Content marketing
Customer experience
Data and analytics
Email marketing
Lifecycle marketing
Marketing automation
Marketing operations
Marketing strategy
Omnichannel marketing