Product-led growth has become a mainstay for SaaS, but companies in the early stages are more likely to flounder than flourish if they don’t take the time to build a strong foundation.
What you will learn
This 90-page proven step-by-step guide to PLG is a realistic, no-bullsh*t approach that will help set your product up for organic, long-term growth.
Throughout this ebook, we will answer all your burning PLG questions, including:
Can product-led and sales-led growth co-exist?
Should my business have a freemium or free trial model?
How do I identify, track and optimize towards product-qualifying actions?
How do I get started with PLG?
How can I fast-track my customer's 'aha moment'?
What is the flywheel and should it replace my funnel?
How do I set goals, track progress, and keep my team accountable?
How do I reduce churn?
Plus, we’ll go deep on a few PLG-adjacent growth strategies including growth loops and community-led growth.
A step-by-step guide to mastering product-led growth