Think back to this time last year, or this time 5 years ago. How much has changed within the marketing landscape? TikTok launched in 2016 and has not slowed down. Now we have artificial intelligence integrated much more easily into our digital lives, and once upon a time, SEO was considered a fad that wouldn't last. How have you kept up with this ever evolving space?
To help you stay inspired with the latest marketing trends, news and insights, we put together the list of all lists. Starting with the best 10 websites that top marketers read on a daily basis, covering everything from digital and content marketing to social media and analytics.
We are then diving in a little deeper and exploring what's the best websites for product marketing, social media marketing and content marketing, so you can hone in on the marketing type that interests you the most. Let’s get started.
These are your great all-rounders. They cover everything within the marketing world, so if you are time poor, but need to stay on top of your game, these are exactly where you should start.
Neil Patel is a name most, if not, all marketers are familiar with. His blog talks about everything pertaining to marketing from marketing automation tools, social media, SEO, and even how to generate more traffic for your website.
Patel’s blog generates over 4 million visitors per month (51% of them spend money on paid ads), his Marketing School podcast generates over 1 million listens per month, his YouTube channel about marketing has over 31 million views and 765,000 subscribers, he has 1 million Facebook fans and 372,000 Twitter followers. Patel knows his marketing, and with a list of well-known clients (including Amazon, Microsoft, Airbnb, Google) under his belt, it’s no wonder people are interested in what he has to say.
Whether you’re just starting out in marketing or your years deep, Neil Patel’s blog is worth a bookmark.
This is our own home-grown marketing automation resource. We explore real-world marketing applications of big data, automation, artificial intelligence, growth hacking, content marketing, lead management, e-commerce, social media, and more.
Find inspiration for your next marketing strategy, learn from useful infographics and downloads or take advantage of reading the real-world marketing trends and case studies. Ortto blog covers the best of the best.
If you are wanting to be in the know of the latest data, insights, or marketing inspiration then who better to turn to than data royalty, Google, spending years accumulating data from users.
The site is broken up into a few different sections; consumer insights, marketing strategies, future of marketing, and tools. Think of this platform as a one-stop-shop to discover the current trends, tools, and ideas over a range of different mediums.
MarketingProfs is a marketer must-read. They offer real-world education for modern marketers with quality articles, podcasts, in-depth marketing guides, and video tutorials. If you join the MarketingProfs University, you will even have access to practical and hands-on instruction on topics like search engine marketing and marketing measurement.
The Content Marketing Institute is a massive marketing resource, complete with online training, e-books, original research, white papers, how-to tutorials, and blog posts on successful marketing.
It gets even better as they have built a strong community, through virtual events and free webinars where marketers can attend and are able to collaborate and learn from each other.
This site caters to both those starting out in content marketing to those who have been working within the industry for decades. Plus if you would like to contribute your own work to the site, there’s a spot there for you too. Something for everyone.
While not exactly a website, SmartBrief keeps you in-touch with your daily industry news via email. The daily updates include summaries of the day’s most important headlines from hundreds of media and publications. In other words, instead of spending your time sifting through all of your updates and alerts, you can finish your daily reading faster with SmartBrief.
This is your new go-to for all your daily news coverage, breaking stories, feature announcements or industry trends within the realm of digital marketing, martech or advertising technology.
Both Search Engine Land and its sister publication MarTech, cover all of this and more. Search Engine Land has an impressive collection of articles from expert contributors across multiple marketing disciplines set to inspire, educate and upskill readers.
GrowthHackers is a smart community for marketers. The best part about GrowthHackers is that users submit and vote on content, which means you get to read the best and most interesting content curated by your peers.
MarketingSherpa has one of the most robust collections of marketing data available to the public. By offering intelligent marketing insight, MarketingSherpa is a must-read for analytical and proactive marketers.
Advertising Age is a well-established company that has grown and evolved with the industry. Started in 1930, Advertising Age covers marketing aspects as heavily as it does straight advertising, focusing exclusive sections on B2B marketing, digital marketing, and agencies.
We wanted to keep this list succinct, because who doesn’t enjoy a top 10 list, but there are a few honorable mentions that should also feature high on your website or email subscription list as a marketing professional.
Marketing Week is the place to go for in depth, thought provoking ideas around marketing. Their drive is to help you “step out of the everyday and step up into your career.” The website puts out articles about the latest marketing news, trends and analysis, in a fun and appealing way.
The site is very visual and once you start, you won’t even notice time flying as you read the articles.
Marketing Brew is powered by Morning Brew, a media company based in New York City who pride themselves on serving up the latest news from Wall St. to Silicon Valley.
Whether you want to bookmark it as a favorite or sign up to their newsletter delivered 5x times a week, Marketing Brew will provide you with all the important marketing and advertising news available. Everything you need to start your day.
Digiday is a combination of providing media and marketing news but adding a twist of how technology plays a role within these industries and even disrupts it.
Digiday takes a global view of the industry, you can keep across their content over several channels including web, email, podcasts, or virtual and in-person events.
If podcasts are more up your alley, their self-titled ‘Digiday Podcast’ is posted weekly and goes through the big stories and issues impacting brands, agencies and publishers. Or if tech within fashion and luxury industries are of more interest, they also have a weekly podcast called Glossy.
Demand Curve is a pivotal platform to add to your professional readings. Each week, hundreds of growth leaders are asked what growth tactics work for them, these learnings and insights are then turned into growth articles, and if you sign up to their email, it’s then sent on to you.
Example insights can range from ad creatives, to ecommerce insights to email marketing. And rest assured the insights will be nothing less than a game changer to your marketing knowledge.
Marketing covers a wide range of disciplines, and with the expectation these days of being T-shaped marketers, look to go wide with the websites that cover it all, and deep on your area of expertise.
If you’re interested in discovering more within your specialized area then sit back as we explore the best websites for social media marketing, product marketing, ecommerce, content marketing and tech marketing.
The pace of social media is incomparable to other marketing disciplines. Trends can form from the smallest action, within a matter of minutes. Social Media Today is there to keep you well informed on the latest news, trends and social media tips. Not surprisingly their social media community is very active, so if you’re not wanting another email to hit your inbox, then we suggest following them on the social channel of your choice.
Mashable keeps us young. They cover the latest social media trends, and other interesting content that gains popularity on the Internet. When you are looking to stay relevant and join conversations,Mashable is an excellent starting point.
The content hub for Product-Led Alliance is curated by a collection of leading product-led professionals committed to helping others drive growth and success using a product led approach.
Take your pick of how you want to absorb their product-led insights and trends, as they offer everything from in-depth articles to their live broadcast series, PLA TV and even product roasts. This is a product marketing informational goldmine.
Want to know what Sharebird is all about? Simply read their tagline - “where the fastest-growing teams share knowledge.” The site gives you direct access to people at some of the top tech companies, with a great focus on Product Marketing.
Whether you enjoy scrolling through a community forum to help spark your own ideas, or are unable to solve an issue your business is facing, or simply want an objective opinion from another professional, Sharebird will be your new bookmark.
Want witty, informational and actionable advice on ecommerce marketing twice a week? D2C has you covered and will throw in some bonus chuckles with their pro-level meme curation.
Using a range of real case studies (teardowns) to focus on the theme of the newsletter, D2C will keep you current within the ever changing waters of creative trends, traffic platforms and tech partners. Plus spark your marketing creativity to help navigate better ways to connect your brand with your customer.
Keep ahead of the curve, and add WGSN blogs, white papers or podcasts to your weekly must read/listen list. The company itself is a global leader in forecasting global trends and insights, meaning their content creation revolves around what the latest is with consumer behaviors, lifestyle and product trends. A must read.
The ContentlyU Hub will be your first place to stop if you’re starting out in content marketing. This education hub has a range of courses to set you off in the right direction - from building a content strategy , measuring ROI, and even how to get a bigger budget. It’s all here.
If you are reaching the intermediate to expert level of your content marketing profession then there’s also plenty of other content here to suit you too. Discover their free research and report section, align with playbooks, and check out their on demand webinars all created to help you grow your career.
If you’re serious about online marketing, Copyblogger is devoted to providing advice for marketing strategies. They are strong believers in content marketing done right, and their blog offers expert advice to display your company messaging so it attracts attention, drives traffic, and builds your business.
There are plenty of articles to read through, or you can dive deep and join the Copyblogger Academy with access to ebooks, seminars, webinars, and an extremely active forum. You can try it for a full free 30 Days, or get stuck into it with the annual subscription cost of only $495.
This name may ring a bell as it was mentioned under Search Engine Land. Run by the same team, however purely based on releasing news and announcing the latest in the marketing technology landscape.
The content from MarTech Today is centered around pieces set up to educate, engage and support you as a MarTech professional.
The Marketing TechBlog shines a light on marketing technology as well as covering a wide range of other topics. Their diverse team of business, sales, marketing, and technology professionals show off their subject matter expertise across their blog, podcasts and webinars.
There is a great deal of information available to you, when you’re looking to either up-skill or keep up to date with the marketing industry. We know there's not enough time in the day to read every update from every marketing site, but even 30 minutes spent catching up while you commute or sip your coffee can go a long way to keep inspiration and motivation high. Plus you'll never be short of a marketing conversation starter to fill those awkward silences
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