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Data reporting in a downturn: A marketer's toolkit for demonstrating marketing ROI

Outline

  • Introduction
  • 1. Start by understanding your business's challenges
  • 2. Pick one incredibly specific metric to focus on
  • 3. Set up a marketing dashboard the whole team can rally behind
  • Use data to show the worth of your marketing efforts

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Mosaic
Mosaic

“We were looking for a solution that was really easy to use, didn’t require a tech team, and would have a robust integration with Salesforce so we could trigger sales communications in a smarter way. Nobody else out there has what Ortto has.”

Mica Shtewi
—
Tech Manager
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