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Beyond trigger words: Why your marketing emails are being sent to the spam folder

Beyond trigger words: Why your marketing emails are being sent to the spam folder

Outline

  • Introduction
  • Why your marketing emails are really going to spam
  • How do email providers identify spam emails now?
  • 3 ways to get your marketing emails out of the spam folder
  • Take a closer look at your content

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Author
Travis Hazlewood
Travis Hazlewood - 

Travis Hazlewood is a writer and expert in email deliverability with 4+ years of multi-platform deliverability experience. His focus over that time has been wide-ranging, from global-platform reliability to one-off spam-filtering issues for senders. He has regularly written blogs and co-authored an ebook, which consistently focuses on humanizing a very technical and theoretical field. His passion is in educating and strengthening senders in the email space to earn high engagements by following best practices that honor and respect subscribers as people.

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