Search

Categories

Learn about Ortto

Categories

Learn more

Search

Categories

Learn about Ortto

The Pulse

The Pulse

The Pulse

Top picks

Email marketing

Ebook: The complete guide to email deliverability

Email marketing

Ebook: The complete guide to email deliverability

Email marketing

Ebook: The complete guide to email deliverability

Email marketing

Ebook: The complete guide to email deliverability
Off-season emails

Email marketing

Lights on: Off-season tips for email marketers
Off-season emails

Email marketing

Lights on: Off-season tips for email marketers
Off-season emails

Email marketing

Lights on: Off-season tips for email marketers
Off-season emails

Email marketing

Lights on: Off-season tips for email marketers

Marketing

How AI is transforming marketing automation: A look at Ortto’s latest AI features

Marketing

How AI is transforming marketing automation: A look at Ortto’s latest AI features

Marketing

How AI is transforming marketing automation: A look at Ortto’s latest AI features

Marketing

How AI is transforming marketing automation: A look at Ortto’s latest AI features

Recent

View all

Recent

View all

Recent

View all

Recent

View all

AI and machine learning

The Pulse check: Lessons from marketers using AI in decision making

AI and machine learning

The Pulse check: Lessons from marketers using AI in decision making

AI and machine learning

The Pulse check: Lessons from marketers using AI in decision making

AI and machine learning

The Pulse check: Lessons from marketers using AI in decision making
B2B marketing trends

Marketing strategy

Trend spotting: B2B marketers on the things that matter in 2025
B2B marketing trends

Marketing strategy

Trend spotting: B2B marketers on the things that matter in 2025
B2B marketing trends

Marketing strategy

Trend spotting: B2B marketers on the things that matter in 2025
B2B marketing trends

Marketing strategy

Trend spotting: B2B marketers on the things that matter in 2025
Sales-qualified leads

Marketing strategy

Sales-qualified leads (SQL): What they are and how they’re identified
Sales-qualified leads

Marketing strategy

Sales-qualified leads (SQL): What they are and how they’re identified
Sales-qualified leads

Marketing strategy

Sales-qualified leads (SQL): What they are and how they’re identified
Sales-qualified leads

Marketing strategy

Sales-qualified leads (SQL): What they are and how they’re identified
Double opt-in

Marketing operations

Twice as nice: Guide to double opt-in for email marketing
Double opt-in

Marketing operations

Twice as nice: Guide to double opt-in for email marketing
Double opt-in

Marketing operations

Twice as nice: Guide to double opt-in for email marketing
Double opt-in

Marketing operations

Twice as nice: Guide to double opt-in for email marketing
revenue generation

Marketing automation

Playing catch: Experts share revenue generation strategies
revenue generation

Marketing automation

Playing catch: Experts share revenue generation strategies
revenue generation

Marketing automation

Playing catch: Experts share revenue generation strategies
revenue generation

Marketing automation

Playing catch: Experts share revenue generation strategies
Email deliverability tools

Email marketing

The go-tos: 10 expert-recommended email deliverability tools (7 are free!)
Email deliverability tools

Email marketing

The go-tos: 10 expert-recommended email deliverability tools (7 are free!)
Email deliverability tools

Email marketing

The go-tos: 10 expert-recommended email deliverability tools (7 are free!)
Email deliverability tools

Email marketing

The go-tos: 10 expert-recommended email deliverability tools (7 are free!)

Popular articles

AI and machine learning

The Pulse check: Lessons from marketers using AI in decision making

AI and machine learning

The Pulse check: Lessons from marketers using AI in decision making

AI and machine learning

The Pulse check: Lessons from marketers using AI in decision making
B2B marketing trends

Marketing strategy

Trend spotting: B2B marketers on the things that matter in 2025
B2B marketing trends

Marketing strategy

Trend spotting: B2B marketers on the things that matter in 2025
B2B marketing trends

Marketing strategy

Trend spotting: B2B marketers on the things that matter in 2025
Sales-qualified leads

Marketing strategy

Sales-qualified leads (SQL): What they are and how they’re identified
Sales-qualified leads

Marketing strategy

Sales-qualified leads (SQL): What they are and how they’re identified
Sales-qualified leads

Marketing strategy

Sales-qualified leads (SQL): What they are and how they’re identified

AI and machine learning

View all

AI and machine learning

View all

AI and machine learning

View all

Mastering AI marketing: A complete guide to making AI a part of your marketing strategy
Mastering AI marketing: A complete guide to making AI a part of your marketing strategy
Mastering AI marketing: A complete guide to making AI a part of your marketing strategy
Lock and key: The future of data privacy in AI-driven marketing
Lock and key: The future of data privacy in AI-driven marketing
Lock and key: The future of data privacy in AI-driven marketing
Structured vs. unstructured data: What marketers need to know
Structured vs. unstructured data: What marketers need to know
Structured vs. unstructured data: What marketers need to know

Content marketing

View all

Content marketing

View all

Content marketing

View all

Copy that: Unique tips for writing top-performing marketing emails
Copy that: Unique tips for writing top-performing marketing emails
Copy that: Unique tips for writing top-performing marketing emails
Number crunch: Your guide to monitoring and improving email metrics
Number crunch: Your guide to monitoring and improving email metrics
Number crunch: Your guide to monitoring and improving email metrics
Playing the long game: How this company is nurturing customers of the future
Playing the long game: How this company is nurturing customers of the future
Playing the long game: How this company is nurturing customers of the future

Customer experience

View all

Customer experience

View all

Customer experience

View all

Stacked: Ultimate guide to NPS software
Stacked: Ultimate guide to NPS software
Stacked: Ultimate guide to NPS software
Listen in: The role of customer feedback in shaping SaaS product roadmaps
Listen in: The role of customer feedback in shaping SaaS product roadmaps
Listen in: The role of customer feedback in shaping SaaS product roadmaps
From acquisition to activation: Marketing leaders discuss retention-first approaches to growth
From acquisition to activation: Marketing leaders discuss retention-first approaches to growth
From acquisition to activation: Marketing leaders discuss retention-first approaches to growth

Data and analytics

View all

Data and analytics

View all

Data and analytics

View all

Trend spotting: B2B marketers on the things that matter in 2025
Trend spotting: B2B marketers on the things that matter in 2025
Trend spotting: B2B marketers on the things that matter in 2025
What is a CDP? Customer data platforms explained
What is a CDP? Customer data platforms explained
What is a CDP? Customer data platforms explained
Stacked: Ultimate guide to NPS software
Stacked: Ultimate guide to NPS software
Stacked: Ultimate guide to NPS software

Email marketing

View all

Email marketing

View all

Email marketing

View all

Deliverability toolbox: How to use Google’s Postmaster Tool
Deliverability toolbox: How to use Google’s Postmaster Tool
Deliverability toolbox: How to use Google’s Postmaster Tool
Twice as nice: Guide to double opt-in for email marketing
Twice as nice: Guide to double opt-in for email marketing
Twice as nice: Guide to double opt-in for email marketing
The go-tos: 10 expert-recommended email deliverability tools (7 are free!)
The go-tos: 10 expert-recommended email deliverability tools (7 are free!)
The go-tos: 10 expert-recommended email deliverability tools (7 are free!)

Lifecycle marketing

View all

Lifecycle marketing

View all

Lifecycle marketing

View all

Lights on: Off-season tips for email marketers
Lights on: Off-season tips for email marketers
Lights on: Off-season tips for email marketers
The constant student: 14 marketing websites worth bookmarking
The constant student: 14 marketing websites worth bookmarking
The constant student: 14 marketing websites worth bookmarking
Deliverability toolbox: How to use Google’s Postmaster Tool
Deliverability toolbox: How to use Google’s Postmaster Tool
Deliverability toolbox: How to use Google’s Postmaster Tool

Marketing automation

View all

Marketing automation

View all

Marketing automation

View all

Lights on: Off-season tips for email marketers
Lights on: Off-season tips for email marketers
Lights on: Off-season tips for email marketers
The Pulse check: Lessons from marketers using AI in decision making
The Pulse check: Lessons from marketers using AI in decision making
The Pulse check: Lessons from marketers using AI in decision making
Trend spotting: B2B marketers on the things that matter in 2025
Trend spotting: B2B marketers on the things that matter in 2025
Trend spotting: B2B marketers on the things that matter in 2025

Marketing operations

View all

Marketing operations

View all

Marketing operations

View all

The constant student: 14 marketing websites worth bookmarking
The constant student: 14 marketing websites worth bookmarking
The constant student: 14 marketing websites worth bookmarking
Deliverability toolbox: How to use Google’s Postmaster Tool
Deliverability toolbox: How to use Google’s Postmaster Tool
Deliverability toolbox: How to use Google’s Postmaster Tool
What is a CDP? Customer data platforms explained
What is a CDP? Customer data platforms explained
What is a CDP? Customer data platforms explained

Marketing strategy

View all

Marketing strategy

View all

Marketing strategy

View all

Rethinking MQLs: Ultimate guide to marketing qualified leads in 2025
Rethinking MQLs: Ultimate guide to marketing qualified leads in 2025
Rethinking MQLs: Ultimate guide to marketing qualified leads in 2025
Lights on: Off-season tips for email marketers
Lights on: Off-season tips for email marketers
Lights on: Off-season tips for email marketers
The Pulse check: Lessons from marketers using AI in decision making
The Pulse check: Lessons from marketers using AI in decision making
The Pulse check: Lessons from marketers using AI in decision making

Omnichannel marketing

View all

Omnichannel marketing

View all

Omnichannel marketing

View all

Lock and key: The future of data privacy in AI-driven marketing
Lock and key: The future of data privacy in AI-driven marketing
Lock and key: The future of data privacy in AI-driven marketing
Lookalike audiences: How lookalike audiences work and best practices
Lookalike audiences: How lookalike audiences work and best practices
Lookalike audiences: How lookalike audiences work and best practices
Capture widgets: Templates, use cases, and best practices
Capture widgets: Templates, use cases, and best practices
Capture widgets: Templates, use cases, and best practices

Personalization

View all

Personalization

View all

Personalization

View all

Trend spotting: B2B marketers on the things that matter in 2025
Trend spotting: B2B marketers on the things that matter in 2025
Trend spotting: B2B marketers on the things that matter in 2025
“The focus is always relevance”: How data can drive personalized experiences at scale
“The focus is always relevance”: How data can drive personalized experiences at scale
“The focus is always relevance”: How data can drive personalized experiences at scale
What does personalization in marketing look like now? From zero-party data to facial recognition
What does personalization in marketing look like now? From zero-party data to facial recognition
What does personalization in marketing look like now? From zero-party data to facial recognition

Product-led growth

View all

Product-led growth

View all

Product-led growth

View all

Customer acquisition: How to build a winning strategy
Customer acquisition: How to build a winning strategy
Customer acquisition: How to build a winning strategy
A modern approach to lead scoring: Why traditional lead scoring falls flat in a product-led world
A modern approach to lead scoring: Why traditional lead scoring falls flat in a product-led world
A modern approach to lead scoring: Why traditional lead scoring falls flat in a product-led world
Better together: Top SaaS communities for networking and inspiration
Better together: Top SaaS communities for networking and inspiration
Better together: Top SaaS communities for networking and inspiration

Retention

View all

Retention

View all

Retention

View all

Stacked: Ultimate guide to NPS software
Stacked: Ultimate guide to NPS software
Stacked: Ultimate guide to NPS software
From acquisition to activation: Marketing leaders discuss retention-first approaches to growth
From acquisition to activation: Marketing leaders discuss retention-first approaches to growth
From acquisition to activation: Marketing leaders discuss retention-first approaches to growth
Action plan: How to improve your NPS score
Action plan: How to improve your NPS score
Action plan: How to improve your NPS score

Startup marketing

View all

Startup marketing

View all

Startup marketing

View all

Mastering the marketing funnel: Stages and strategies for growth
Mastering the marketing funnel: Stages and strategies for growth
Mastering the marketing funnel: Stages and strategies for growth
Customer acquisition: How to build a winning strategy
Customer acquisition: How to build a winning strategy
Customer acquisition: How to build a winning strategy
Lessons from a one-person marketing team: How this marketing manager makes a little go a long way
Lessons from a one-person marketing team: How this marketing manager makes a little go a long way
Lessons from a one-person marketing team: How this marketing manager makes a little go a long way

Recent

View all

Recent

View all

Recent

View all

Recent

View all

Ebook: The complete guide to email deliverability
Ebook: The complete guide to email deliverability
Ebook: The complete guide to email deliverability
Ebook: The complete guide to email deliverability
Rethinking MQLs: Ultimate guide to marketing qualified leads in 2025
Rethinking MQLs: Ultimate guide to marketing qualified leads in 2025
Rethinking MQLs: Ultimate guide to marketing qualified leads in 2025
Rethinking MQLs: Ultimate guide to marketing qualified leads in 2025
Lights on: Off-season tips for email marketers
Lights on: Off-season tips for email marketers
Lights on: Off-season tips for email marketers
Lights on: Off-season tips for email marketers
Subscribe to The Pulse for insights and analysis on the world’s top SaaS brands.

Platform

Data platform (CDP)

Journey builder

Talk

Analytics

Ortto AI

Pricing

Pricing

Book a demo

Solutions

SaaS

Financial Services

Healthcare

Not for Profit

Features

Email marketing

SMS marketing

Push notifications

Live chat

Knowledge base

In-app messages

Popups, forms & surveys

Scoring

Checkmate tracking

Transactional email

Multi-lingual marketing

Security & privacy

Ortto for Salesforce

Ortto for Shopify

About

Company

Careers

Partners

Contact us

Resources

Documentation

Developer docs

Case studies

Blog

Product updates

Status

Roadmap

Ortto for

Marketers

Support

Sales

Templates

Journey builder templates

Email marketing templates

All templates

Integrations

Salesforce

Shopify

All integrations

Autopilot is now Ortto.

Ortto® is a registered trademark.

Terms

Privacy

GDPR

Security

DPF

Product

Pricing

Solutions

Features

About

Resources

Ortto for

Templates

Integrations

Autopilot is now Ortto.

Ortto® is a registered trademark.

Terms

Privacy

GDPR

Security

DPF

Platform

Data platform (CDP)

Journey builder

Talk

Analytics

Ortto AI

Pricing

Pricing

Book a demo

Solutions

SaaS

Financial Services

Healthcare

Not for Profit

Features

Email marketing

SMS marketing

Push notifications

Live chat

Knowledge base

In-app messages

Popups, forms & surveys

Scoring

Checkmate tracking

Transactional email

Multi-lingual marketing

Security & privacy

Ortto for Salesforce

Ortto for Shopify

About

Company

Careers

Partners

Contact us

Resources

Documentation

Developer docs

Case studies

Blog

Product updates

Status

Roadmap

Ortto for

Marketers

Support

Sales

Templates

Journey builder templates

Email marketing templates

All templates

Integrations

Salesforce

Shopify

All integrations

Autopilot is now Ortto.

Ortto® is a registered trademark.

Terms

Privacy

GDPR

Security

DPF

Platform

Data platform (CDP)

Journey builder

Talk

Analytics

Ortto AI

Pricing

Pricing

Book a demo

Solutions

SaaS

Financial Services

Healthcare

Not for Profit

Features

Email marketing

SMS marketing

Push notifications

Live chat

Knowledge base

In-app messages

Popups, forms & surveys

Scoring

Checkmate tracking

Transactional email

Multi-lingual marketing

Security & privacy

Ortto for Salesforce

Ortto for Shopify

About

Company

Careers

Partners

Contact us

Resources

Documentation

Developer docs

Case studies

Blog

Product updates

Status

Roadmap

Ortto for

Marketers

Support

Sales

Templates

Journey builder templates

Email marketing templates

All templates

Integrations

Salesforce

Shopify

All integrations

Autopilot is now Ortto.

Ortto® is a registered trademark.

Terms

Privacy

GDPR

Security

DPF

🍪 We use cookies to improve your experience on our website. You can find out more in our policy.