Report templates to help you get insight into campaign metrics, model attribution with cohorts and understand the customer journey with funnels.
Make building and creating reports much easier with Ortto’s marketing analytics templates. Choose from over 120 free and fully customizable templates in our library, covering a wide range of industries and supporting integrations with several different platforms.
Reports are a critical part of running effective marketing campaigns - it gathers together key campaign metrics and insights for analysis and provides you with the opportunity to review and pivot your campaigns as necessary. There is a huge range of reports that provide useful stats for marketing teams, but creating these reports from scratch can be time-consuming.
Our templates allow you to quickly build the reports you need, to understand how you’re performing against the specific goals of your campaign. Ortto’s library of free marketing analytics report templates saves you time. Rather than starting from scratch, use our templates to pull together the report you need, reviewing open rates, conversion rates, engagement, website user sessions and much more.
Our marketing analytics report templates can be used exactly as they are: just open one up, and you’re ready to go. They are also completely customizable, so you can add filters or break down your data as needed to create a more tailored report to help you review your performance.
Have a collection of reports you regularly review? As well as our marketing analytics report templates, you’ll marketing dashboard templates in our template library. Log into your free Ortto account, click your chosen template and start creating.
Open rate metricReport template
Email click rateReport template
Attributed revenue by campaignReport template
Total attributed revenueReport template
Email opens by regionReport template
Email campaign summaryReport template
Assigned conversations by weekReport template
Closed conversationsReport template
Average conversation ratingReport template
⌚ First response (minutes)Report template
Closed conversations by team memberReport template
New conversationsReport template
SMS engagement funnelReport template
SMS delivery rateReport template
Email summary by weekReport template
Won Salesforce opportunities by amountReport template
Stripe new business revenue by countryReport template
Leads from Google lead ads by weekReport template
Total unique website sessionsReport template
Autopilot list breakdownReport template
Top Shopify products by ordersReport template
Shopify total revenueReport template
Email-churn trends (by Campaign)Report template
Subscriber growth & churnReport template
Subscriber churn (opt-out over time)Report template
Email engagement funnelReport template
Subscriber growth (opt-in over time)Report template
Trending open & click rateReport template
Top performing emailsReport template
Website and user sessions by dayReport template
Yahoo open rate (Yahoo/AOL)Report template
Microsoft open rate (Hotmail/Live/Outlook)Report template
Other MBPs open rate (Not Gmail/Yahoo/Microsoft)Report template
Gmail open rate metricReport template
Global unsubscribe rateReport template
Global delivery rateReport template
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