Ortto is joining Canva
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Ortto is joining Canva
When we started building what would become Ortto, the idea was simple. Give marketing teams the tools to understand their customers and reach them in smarter, more connected ways.
Over the past 15 years, that’s grown into a platform that helps teams bring their data, messaging, and channels together in one place.
Today, we’re excited to share that Ortto has been acquired by Canva.
Why Canva
Canva has established itself as the world's leading visual communication platform, and is now expanding that vision to span the entire marketing and content lifecycle — from ideation and creation through to publishing, measurement and optimisation.
That’s exactly the space Ortto has been building in.
There’s a clear alignment between what we’ve built and where Canva is going. Bringing these together is a natural next step.
What Ortto brings
Ortto combines a customer data platform with marketing automation, enabling teams to design and orchestrate customer journeys across channels in a single system.
With real-time data, event-driven architecture, and no-code integrations, teams can connect and activate their data to deliver more personalised campaigns at scale.
What this means for Ortto customers
Nothing changes about how Ortto works today.
Ortto continues as a standalone platform
Your account, pricing, and workflows stay the same
Your data stays where it is
The same team continues to support you
You can continue using Ortto exactly as you do today.
What comes next
This is a new chapter.
It’s an opportunity to take what we’ve built and bring it into a much broader platform over time. We’re excited about what this unlocks, and we’ll share more as plans develop.
Thank you
We’re incredibly grateful to everyone who’s been part of the Ortto journey.
Our customers have shaped the product, pushed us to be better, and trusted us with some of the most important parts of their marketing stack.
We can’t wait to show you what’s next.
Mike & Chris
Founders, Ortto
