Discover expert insights, new ideas, and advice on AI and machine learning for marketers to level up your marketing strategy. 

Expert insights and resources on AI and machine learning for marketers | Ortto

AI and machine learning resources

AI and machine learning

Discover expert insights, new ideas, and advice on data and analytics for marketers and level up your marketing strategy. 

Expert insights and resources on data and analytics for marketers | Ortto

Marketing data and analytics resources

Data and analytics

Discover expert insights, new ideas, and advice to level up your marketing strategy. 

Expert insights and resources on marketing strategy | Ortto

Marketing strategy resources

Marketing strategy

Discover expert insights, new ideas, and advice on marketing operations and level up your marketing strategy. 

Expert insights and resources on marketing operations | Ortto

Marketing operations resources

Marketing operations

Supercharge your marketing with the automation by gaining knowledge and learning about strategies by reading our marketing automation blogs.

Expert insights and resources on marketing automation | Ortto

Marketing automation resources

Marketing automation 

Discover expert insights, new ideas, and advice for email marketers and level up your email marketing strategy. 

Expert insights and resources for email marketers | Ortto

Email marketing resources

Email marketing

Discover expert insights, new ideas, and advice on omnichannel marketing and level up your marketing strategy. 

Expert insights and resources on omnichannel marketing | Ortto

Omnichannel marketing

Supporting your customer-facing teams with content

Omnichannel marketing resources

Discover expert insights, new ideas, and advice for customer experience marketing and level up your marketing strategy. 

Expert insights and resources for customer experience marketing | Ortto

Customer experience marketing resources

Customer experience 

Discover expert insights, new ideas, and advice for content marketers and level up your content marketing strategy. 

Expert insights and resources for content marketers | Ortto

Content marketing resources

Content marketing

Discover expert insights, new ideas, and advice on lifecycle marketing to level up your marketing strategy. 

Expert insights and resources on lifecycle marketing | Ortto

Lifecycle marketing resources

Lifecycle marketing

Insights and advice for marketers in startups

Startup marketing resources

Startup marketing

Gain knowledge ideas, tips and tricks to market, generate revenue and acquire customers with our product led growth blogs. Learn more today.

Expert insights and resources for product-led growth marketers | Ortto

Product-led growth resources

Product-led growth

Discover expert insights, new ideas, and advice on retention marketing and level up your marketing strategy. 

Expert insights and resources for retention marketing | Ortto

Retention marketing resources

Retention

Learn how to create a personalized marketing strategy to grow your business and generate leads by reading our marketing personalization aritcles.

Expert insights and resources for marketing personalization | Ortto

Personalization resources

Personalization

In The Pulse's Mea Culpa series, marketing leaders share their biggest mistakes, and how these shaped their careers.

Mea culpa: Mistakes and lessons learned from marketing leaders

It was an ego problem (1)

Mea culpa series

Mea Culpa

Sidney O'Connell

customer engagement strategy

8 effective customer engagement strategies to try now

Unlock Your Potential: Dive into Ortto's Learning Hub

Learn | Ortto

Learn

Discover expert insights, new ideas, and advice for ecommerce marketers and level up your marketing strategy. 

Expert insights and resources for ecommerce marketers | Ortto

Ecommerce marketing resources

Ecommerce marketing

It costs more to acquire new customers than it does to retain existing ones. These 8 customer engagement strategies will help retain your valued customers.

Customer engagement strategies - Ortto 

Ellie Wiseman

customer feedback tool

19 customer feedback tools to check out

We round up 19 of the best customer feedback tools, including tools for gathering sentiment, tools for user testing, survey tools, review management, and so on.

customer feedback tools

Customer feedback tools - Ortto 

birthday email marketing

What to include in a high-converting birthday email

Sending customers emails on their birthday is a great marketing tactic for increasing engagement and boosting sales. Here’s how to create a birthday email.

birthday emails

Birthday email marketing - Ortto 

Chloe Schneider

Head of Content @ Ortto

lead capture forms

7 ways to use lead capture forms

Lead capture forms are an essential part of growing your subscriber base. To maximize conversions, you want to build an attention-grabbing form that serves a purpose. In this blog, we’ll show you how it’s done. 

Lead Capture Forms: Convert Leads with Ortto

Author Meagan Philpot

Meagan Philpot

9 great things you can do with email personalization

Personalized email marketing: Boost revenue, retain customers, and provide an overall better experience for your customers. Here are 9 great things you can do with email personalization.

Personalized email marketing - Ortto 

SMS marketing tips

9 SMS marketing tips to level up your strategy

Looking for SMS marketing tips? SMS can be used to send marketing communications like promotional or transactional messages. Here are 9 examples of how you can use SMS to boost sales.

SMS Marketing Tips: Boost Engagement with Ortto

landing page optimization

How to optimize your landing pages for conversions 

Learn how landing pages work, and how to optimize your landing pages for conversions. 

Landing page optimization - Ortto 

Headless commerce eBook

The essential guide to headless commerce

Ebooks

Headless commerce has been proven to be a high-performing option for ecommerce stores looking for an agile solution. With plenty of industry excitement and platform growth to look forward to, now is the time to explore your options. 

Headless commerce ebook - Ortto 

turn unknown users into known users

7 creative ways to turn unknown visitors into known users

There are many opportunities to turn anonymous users into customers. We list 7 ideas in this blog: retargeting, using widgets, creating a newsletter, and more.

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