When it comes to digital fundraising, one challenge has always loomed large – your fundraising data lives in one place, your email tool in another, and the two never quite talk to each other the way you wish they would.

That changes today.

Ortto has just released a new data source integration with Raisely, one of Australia and New Zealand’s leading fundraising platforms. And for fundraising teams, this changes everything.

Why this matters.

Every campaign you run, every donation, registration, or fundraiser action tells a story.

Until now, most of that story has stayed locked inside your fundraising platform, disconnected from the rest of your marketing.

Now, every piece of data inside Raisely can flow directly into Ortto’s powerful (and beautifully simple) customer data platform. That means you can finally:

• See every action a donor or fundraiser takes across all your campaigns.

• Trigger automated journeys the moment someone donates, signs up for regular giving, buys an event ticket, or launches a fundraising page.

• Personalise every message, so supporters feel seen, not spammed.

• Alert your team when someone hits a key milestone (like raising their first $100), so you can reach out right when it matters.

One connection. Thirty seconds. Unlimited potential.

Connecting Ortto to your Raisely account takes less than 30 seconds. Once it’s done, your campaign data, donations, ticket sales, fundraiser updates, unsubscribes, and more sync automatically.

From there, you can use Ortto’s intuitive journey builder to create supporter experiences that used to rely on developers or third-party tools like Zapier to piece everything together.

Now, it’s all in one place — quick, simple, and purpose-built for fundraisers.

And while Raisely’s built-in email tools are great for basic sends, Ortto gives you real automation power. Think seamless, connected journeys across your appeals, peer-to-peer, community fundraising, and regular giving programs — all managed from one clear view of your supporter.

Personalisation that’s actually possible.

Fundraising has always been about relationships, but for years, data silos made genuine personalisation feel out of reach. Ortto’s CDP changes that.

Now you can:

• Identify regular givers who’ve also joined peer-to-peer events, and thank them differently.

• Re-engage fundraisers who went quiet after their last campaign.

• Send hyper-targeted asks to donors who’ve given across multiple appeals this year.

• Nurture new regular givers after your Christmas campaign with thoughtful January journeys.

This level of accuracy and timeliness used to belong only to the biggest charities with complex tech stacks. Now it’s available to every team, right inside Ortto.

Don’t miss the data that’s about to happen.

Here’s the important part:

The Raisely integration starts tracking new activity the moment you connect.

That means now is the time to connect Ortto.

With end-of-year and Christmas campaigns in full swing, every new donation, registration, or page update happening from today onward can be captured, analysed, and acted on automatically.

Connecting now ensures you’re collecting the insights you’ll need to keep those new donors and fundraisers engaged into the new year.

Why fundraisers are using this now.

Fundraising data has always held incredible potential, but it needed the right tool to unlock it. Ortto’s new Raisely integration gives you that power, without the complexity.

You don’t need a developer. You don’t need extra connectors or middleware.

Just an Ortto account, your Raisely login, and thirty seconds to connect the two.

From there you’ll see exactly why this integration is so powerful, where every donor and fundraiser feels personally known, and every communication just fits.