How to integrate with Facebook in just a few clicks

Facebook integration

01

Head to the data sources section of your Ortto account.

02

Click on the add new data source button.

03

Follow the prompts to sync your Facebook ads account.

04

You will now be able to see, create and sync audiences to your Facebook and Instagram advertising.

Connect your Facebook data to unlock growth

Our data sources allow you to track the most
important customer activities, and send
automated, personalized omnichannel messages,
All within one, centralized "back end".


With our Facebook integration you can...

Expand your reach with lookalike audiences

Expand your reach with lookalike audiences

Leverage your Ortto data to find people who are similar to your best customers.

Sync audiences and retarget users who didn't convert

Sync audiences and retarget users who didn't convert

Re-engage customers and recover lost revenue.

Automatically capture new Facebook leads

Automatically capture new Facebook leads

Capture leads from Facebook and send automated nurture sequences.

Exclude known users from seeing your ads

Exclude known users from seeing your ads

Advertise more effectively and control who sees and doesn't see your ads.

About Facebook and Meta

Increase your online sales by reaching new audiences

Meta business solutions allow you to promote your business by running ads on Facebook, Instagram, Messenger and Audience Network. With self-serve tools and easy-to-read reports, you can reach your customers and find new ones.

  • Documentation

    Documentation

    doc
    App website

    App website

    doc
    Integration built by Ortto

    Integration built by Ortto

    Best for marketers and building brand awareness

    Best for marketers and building brand awareness

    Superpower is their advertising solutions for every level and simple self-serve tools.

    Superpower is their advertising solutions for every level and simple self-serve tools.

    CPC (cost per click)

    CPC (cost per click)

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    Description

    When you connect to Segment all of the customer data you collect from your web & mobile apps or servers gets sent directly to Ortto. Once the data is in Ortto, you can segment key audiences based on a huge range of filtering options, demographic, geographic, firmographic or behavioral. You can then use these audiences to send automated playbooks, custom build automated journey workflows, emails, and SMS to create personalized, multi-channel customer interactions. 

    With Segment and Ortto you'll be able to:

    • Build automated customer journey workflows with email, SMS, pop-ups and forms.

    • Trigger messaging from custom actions or events.

    • Automate welcome messages, onboarding, abandoned carts, sales playbooks and more.

    • Use prebuilt campaigns to create the most effective customer journeys. Emails are automatically styled like your website.

    • Use Ortto’s AI to write high performing email subject lines, engaging SMS and email content.

    • Attribute revenue, you will be able to see the impact from your marketing campaigns.

    • Use BI reporting and dashboards to track key metrics.

    About

    These leading brands are growing with Ortto

    These leading brands are growing with Ortto

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