Email marketing hub

Learn about email marketing, in our content hub full of blogs, ebooks, webinars, infographics and more. From 101 guides to expert tips and tricks, step-by-step guides to trends, we’ve got your content needs covered.

Email marketing hub
Blog guides

Blog

Salesforce custom objects

Learn how to leverage your Salesforce custom object values to personalize email and SMS communications for your leads and customers.

should i gate my content?
Blog guides

Blog

Gated vs ungated content

The gated vs. ungated content debate gets marketers fired up. So what’s the correct answer? Or is it even that simple?

Lead nurturing playbooks
Blog guides

Blog

Lead nurturing playbooks

Make the most of every sales opportunity by entering leads who have downloaded your ebook into a nurture playbook.

Onboarding customer journey
Blog guides

Blog

Onboarding customer journey

Make your data work for you and take your company’s onboarding journey to the next level. Here’s 7 data points to start using today.

email deliverabiilty ebook
Ebook

Ebook

Ebook: The guide to email deliverability

The guide to email deliverability
customer engagement strategies
Blog guides

Blog

Customer engagement strategies

It costs more to acquire new customers than it does to retain existing ones. Here are 8 customer engagement strategies to help you hold onto your valued customers.

mosaic banner image
Customer stories

Case Study

Mosaic case study - Ortto

Battling burn-out and bore-out at the same time is no easy feat. You want to keep your team busy enough to feel motivated, but not so busy they feel overwhelmed. It’s a sticky problem any project manager has faced, and one that Mosaic is out to solve. 

Headquartered in New York City and launched in 2018, Mosaic is the first resource management SaaS solution that enables real-time collaboration for planning work. Harnessing the power of AI, no-code integrations and automation, Mosaic gives project managers, resource managers, and company leaders a real-time view of who is working on what, when, as well as any potential roadblocks to project completion. 

Like many SaaS companies, webinars are a key strategy in Mosaic’s growth toolbox. But gaining registrations, following up with attendees to drive conversions, and tracking the impact of webinars was easier said than done. Until they found Ortto.


how to promote a webinar
Blog guides

Blog

How to promote a webinar

Get people excited about your webinar and boost registrations with this 6-step promotion plan.

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