Lead capture software

Lead capture software

Use Ortto’s lead capture software to design beautiful and engaging forms, pop ups, spin wheels and surveys to collect information and grow your email and SMS subscribers.

Lead capture software
Lead capture software

Lead capture automation

Ortto allows you to capture form submissions from existing forms on your website or landing pages, simply by adding the tracking code. Contacts captured from tracked forms can be added to customer journeys.

Lead capture software

Drive conversion across channels

Identify new customers and drive conversion rates by exposing your target market to a range of content from Facebook and Google Ads, blog posts, videos, pop-up messages, lead capture forms and social media posts.

Lead capture software

Get to know your leads

Ortto’s lead capturing integrations will automatically collect, classify and organize the contact and behavioral information about your potential customers to provide you with a single view of the customer.

Use lead capture software to identify new customers and drive conversion rates

Design pop-ups and forms

Create beautiful and engaging forms, pop ups, and surveys to capture leads and collect the customer information you need. The branded content will not only increase conversion rates but also keep customers engaged.

Capture leads from social and search

Target potential leads with Facebook and Google Lead Ads to build your email list, drive content downloads, generate more website visitors, offer discounts, increase demo requests and more.

Scan existing forms

Ortto’s lead capture integrations allow you to scan and capture form submissions from existing forms on your website or landing pages and add them to your customer database.

Automate your follow-ups

Simply drag and connect shapes to create a follow-up journey. Automatically add leads to a list, notify your team on Slack or start a nurture campaign whenever the lead form is submitted.

Standard and custom fields

Capture information from your customers and ask them anything you need to know. With standard and custom fields, create lead capture forms and attract new business opportunities.

Attribute revenue

Demonstrate the success of campaigns and channels tracked in one dashboard. Know where your highest quality leads are coming from with marketing attribution in Ortto.


How much does Ortto's lead capture software cost?

Ortto offers plans for every business type and price. If you’re just getting started with marketing automation, try out our Free plan. For small businesses, our Campaign tier starts at $29 a month, with 2,000 contacts and 8,000 emails a month. Our Business plan offers 20,000 contacts and 80,000 monthly email sends. All our plans are month to month, and you can upgrade, downgrade or cancel at any time.

Visit our pricing page to compare plans and find a solution for your business.

How does Ortto compare against other lead capturing tools?

Ortto brings your customer, transactional, and behavioral data together in one platform to empower your team to make better marketing decisions about driving conversion from your lead capturing customer journey. Our platform brings the customer data platform, marketing automation, and analytics and reporting together in one beautiful platform.

Will I need technical experience to set up and use Ortto?

In short, no. Ortto’s lead capture software is easy to use with no coding skills required. Many of our integrations including can be activated in just a few clicks, our drag-and-drop canvas is intuitive for your ease, and our analytics and reporting tools can be used by anyone in the business. If you do require help, our help pages and support team are here for you.

Is Ortto right for my business?

Whether you’re a one-person business with 100 contacts or a large-scale enterprise with 1 million contacts, Ortto’s marketing automation platform will fit your needs. We have a wide range of plans available and can scale with you.

Can I cancel my plan anytime?

You can cancel your plan at any time. You can keep using your account for the time that you have already paid. A canceled plan will not renew at the next renewal date. Your data will be deleted from our servers immediately so make sure you export your data first.

I need help with security, GDPR or CCPA

You can find answers on our security and privacy information hub.

lead capture software

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"Set it up and watch the leads come in. Since turning on "my machine" we went from 1-2 leads per month to 1-2 leads per day. Thanks for making me look good!"
- Laura O

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"Very nice tool for outreach. Several paths to create. Intuitive and support is helpful and replies quickly. Set A/B Testing is very easy, and they have a clear view for analytics."
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"With one click, we can incorporate more popular apps into Ortto, thus expanding our working area."
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