Data is only as useful as the story you tell with it. When presenting data to a board, leadership, or internal teams, you need to create an insightful narrative that inspires action. Here’s how it’s done.
It costs more to acquire new customers than it does to retain existing ones. Here are 8 customer engagement strategies to help you hold onto your valued customers.
Get people excited about your webinar and boost registrations with this 6-step promotion plan.
Marketers spend a lot of time thinking about subject lines and email content, but what about the types of emails you’re sending? Achieving a balance of email types is another important factor in your overall email marketing performance.
Looking for a customer feedback tool? We’ve done the hard work for you and listed 19 of the best tools so that you can find the best-fit solution for your business.
Turn more leads into sales-ready leads with our four-step lifecycle lead nurturing framework.
Whether you’re a SaaS marketing novice and you want to enhance your knowledge – or a SaaS founder looking to sharpen your skills – these SaaS communities will spark inspiration and build your network in 2022 and beyond.
Lead capture forms are an essential part of growing your subscriber base. To maximize conversions, you want to build an attention-grabbing form that serves a purpose. In this blog, we’ll show you how it’s done.
Don’t underestimate the power of customer journey maps. We explore this effective marketing tool and how to build your own today.