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SaaS marketing hub

modern data stack
How to build a modern data stack

We live in a golden era of data. But too many businesses are still left struggling when it comes to creating value from their data. A modern data stack is the first step to solving the problem.

SaaS lead nurturing
6 data points you should be using to personalize SaaS nurture journeys

Take a data-driven approach to personalizing a nurture journey in Ortto.

Lead capture widgets
How to use pop-ups and widgets to increase customer engagement

Here are the 8 capture widgets all SaaS businesses should set up to boost customer engagement levels.

Building a martech stack
6 steps to take to consolidate your martech stack

Create a cohesive and data-driven experience for your customers by consolidating your data. We’ll tell you how.

Lead nurturing playbooks
5 steps to building a nurture playbook for ebook downloads

Make the most of every sales opportunity by entering leads who have downloaded your ebook into a nurture playbook.

What is first party data
8 strategies to help you track more first-party customer data

With the death of cookies looming, it’s never been so important to collect first-party data. These 8 strategies will help future-proof your company.

Data Storytelling
How to tell a compelling story with data

Data is only as useful as the story you tell with it. When presenting data to a board, leadership, or internal teams, you need to create an insightful narrative that inspires action. Here’s how it’s done.

customer engagement strategies
8 effective customer engagement strategies to try now

It costs more to acquire new customers than it does to retain existing ones. Here are 8 customer engagement strategies to help you hold onto your valued customers.

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Mosaic
Mosaic

“We were looking for a solution that was really easy to use, didn’t require a tech team, and would have a robust integration with Salesforce so we could trigger sales communications in a smarter way. Nobody else out there has what Ortto has.

Mica Shtewi
Tech Manager