Personalization content hub

Personalization Ecommerce Business to consumer

Essential guide to headless commerce

We explore what headless commerce is, why it’s important and what kind of ecommerce companies should make the switch.

Personalization Customer experience Marketing automation Customer journey Business to consumer Business to business Customer data platform SaaS

A guide to identity resolution

Identity resolution affords businesses with richer insights into their customers so they can optimize the buying experience to boost conversions.

Ecommerce SMS marketing Personalization Customer experience Customer journey Business to consumer Email marketing

Everything you need to know about the ecommerce customer journey

Identifying how to engage customers at different stages of the customer journey will help you turn prospective customers into paying customers and paying customers into brand advocates.

Ecommerce Customer experience Growth hacking Personalization Email marketing SMS marketing Growth Social media

16 ecommerce marketing strategies to try now

Ecommerce is a constantly-evolving space. In this blog, we outline 16 ecommerce marketing strategies to try now, to set yourself up for your best holiday season ever.

Business to consumer Business to business Customer journey Customer experience Personalization Email marketing Customer data platform Marketing automation Ecommerce Product news

9 great things you can do with email personalization

This article is designed to help you take your email marketing personalization efforts to the next level.

Customer journey Growth Personalization Customer experience Ecommerce Customer journey SaaS marketing SaaS Marketing automation

The most effective lead nurturing channels and tactics, according to marketers

Marketing professionals, CEOs and founders across all industries share their best lead nurturing tactics.

Product news Business to business SaaS Growth Email marketing Personalization Customer journey

3 customer journeys to create in Ortto today

Create visual B2B customer journeys in Ortto to nurture leads, onboard new customers, and build advocacy.

Customer data platform Analytics Personalization Growth

Top 4 data challenges SaaS companies face, and how to fix them

For the vast majority of companies, acquiring data is not the issue. It’s structuring, organizing and operationalizing that data. In this blog, we share the top 4 data challenges SaaS companies face, and how to fix them.

Personalization SaaS Business to business SMS marketing SaaS marketing

Ad retargeting 101: Definition, strategies, and best practices

Ad retargeting can help your business bring visitors back to your site, increase conversions, and build better brand awareness. In this blog, we explore what it is, how it works, best practices, and strategies for success.

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“We were looking for a solution that was really easy to use, didn’t require a tech team, and would have a robust integration with Salesforce so we could trigger sales communications in a smarter way. Nobody else out there has what Ortto has.”

Mica Shtewi

—

Tech Manager

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