turn unknown users into known users
7 creative ways to turn unknown visitors into known users

There are plenty of opportunities to turn unknown users into known users – you just need to know how. Here are 7 creative ideas to get you started.

SaaS marketing team structure
How to build your early-stage SaaS marketing team

SaaS marketing is unique, and leaders need a specific set of skills on their team to get moving quickly. In this guide, we’ll share insights from SaaS marketing leaders on who to hire first, what to look for in a new hire, and more.

Step-by-step guide to mastering product-led growth - Ortto eBook
A step-by-step ebook to mastering product-led growth

This 90-page, step-by-step guide to PLG will help set your product up for organic, long-term growth.

Growth hacking framework
The 7-step growth hacking framework you need

Growth hacking is more about the process than the tactics. Armed with a solid framework, your growth hacking strategies will be primed for success.

Growth marketing strategies
Growth marketing strategies for every stage of the funnel

Scale your business at every stage of the customer journey. We found the best growth marketing strategies to get you started.

Startup communities
11 communities for startup founders and leaders

Startup communities are treasure troves of inspiration, creativity and networking. We’ve rounded up the best 11 communities that will help you to get your startup off the ground and growing.

Reduce customer churn
12 proven strategies to reduce churn

Churn is the common enemy of all SaaS and B2B businesses. These 12 proven strategies will help you reduce churn to improve the health of your business. Plus, we explore the different types of churn and how to calculate them.

customer acquisition model
6 steps to building a high-performing customer acquisition model

Set yourself up for success with a customer acquisition model that automatically identifies the best possible leads and sets them on a path to conversion.

win back email campaigns - blog image
4 tricks to win back inactive customers

Do you keep spending money acquiring new customers over and over again? What if all you need is to win back inactive ones?

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Mosaic
Mosaic

“We were looking for a solution that was really easy to use, didn’t require a tech team, and would have a robust integration with Salesforce so we could trigger sales communications in a smarter way. Nobody else out there has what Ortto has.

Mica Shtewi
Tech Manager