Email marketing hub

Customer journey Customer experience Marketing automation SaaS marketing Customer data platform Business to business Personalization Email marketing

How to use data from Segment to personalize customer journeys

Connect your customer data from Segment to trigger personalized email and SMS communications in Ortto.

Marketing automation Content marketing SaaS SaaS marketing Business to business Email marketing Customer journey

5 steps to building a nurture playbook for ebook downloads

Make the most of every sales opportunity by entering leads who have downloaded your ebook into a nurture playbook.

Marketing automation Content marketing Business to business Personalization Email marketing

Should I gate my content?

The gated vs. ungated content debate gets marketers fired up. So what’s the correct answer? Or is it even that simple?

Customer journey Customer experience Marketing automation SaaS Customer data platform SaaS marketing Business to business Business to consumer Personalization Email marketing

7 data points you should be using to personalize the onboarding journey

Make your data work for you and take your company’s onboarding journey to the next level. Here’s 7 data points to start using today.

Ecommerce Customer journey Customer experience Marketing automation Content marketing SaaS SaaS marketing Business to business Business to consumer Personalization Email marketing

8 effective customer engagement strategies to try now

It costs more to acquire new customers than it does to retain existing ones. Here are 8 customer engagement strategies to help you hold onto your valued customers.

Marketing automation SMS marketing Content marketing SaaS Customer data platform SaaS marketing Business to business Business to consumer Social media Email marketing

Your 6-step guide to promoting a webinar

Get people excited about your webinar and boost registrations with this 6-step promotion plan.

Ecommerce Business to consumer Social media Email marketing

The complete 2022 ecommerce marketing calendar

We have listed all of the key ecommerce retail dates throughout the year, so that you can take advantage of special occasions and boost your sales.

Ecommerce Customer journey Marketing automation SaaS SaaS marketing Business to consumer Email marketing

12 types of marketing emails you should be sending

Marketers spend a lot of time thinking about subject lines and email content, but what about the types of emails you’re sending? Achieving a balance of email types is another important factor in your overall email marketing performance.

Ecommerce Customer experience Marketing automation SMS marketing SaaS SaaS marketing Email marketing Business to business Business to consumer Personalization Social media

19 customer feedback tools to check out

Looking for a customer feedback tool? We’ve done the hard work for you and listed 19 of the best tools so that you can find the best-fit solution for your business.

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“We were looking for a solution that was really easy to use, didn’t require a tech team, and would have a robust integration with Salesforce so we could trigger sales communications in a smarter way. Nobody else out there has what Ortto has.”

Mica Shtewi

—

Tech Manager

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