Insights and advice for marketers in startups

Startup marketing resources

Startup marketing

Discover expert insights, new ideas, and advice for customer experience marketing and level up your marketing strategy. 

Expert insights and resources for customer experience marketing | Ortto

Customer experience marketing resources

Customer experience 

Discover expert insights, new ideas, and advice to level up your marketing strategy. 

Expert insights and resources on marketing strategy | Ortto

Marketing strategy resources

Marketing strategy

Supercharge your marketing with the automation by gaining knowledge and learning about strategies by reading our marketing automation blogs.

Expert insights and resources on marketing automation | Ortto

Marketing automation resources

Marketing automation 

Discover expert insights, new ideas, and advice for email marketers and level up your email marketing strategy. 

Expert insights and resources for email marketers | Ortto

Email marketing resources

Email marketing

Discover expert insights, new ideas, and advice on data and analytics for marketers and level up your marketing strategy. 

Expert insights and resources on data and analytics for marketers | Ortto

Marketing data and analytics resources

Data and analytics

Learn how to create a personalized marketing strategy to grow your business and generate leads by reading our marketing personalization aritcles.

Expert insights and resources for marketing personalization | Ortto

Personalization resources

Personalization

Discover expert insights, new ideas, and advice on lifecycle marketing to level up your marketing strategy. 

Expert insights and resources on lifecycle marketing | Ortto

Lifecycle marketing resources

Lifecycle marketing

In The Pulse's Mea Culpa series, marketing leaders share their biggest mistakes, and how these shaped their careers.

Mea culpa: Mistakes and lessons learned from marketing leaders

It was an ego problem (1)

Mea culpa series

Mea Culpa

Discover expert insights, new ideas, and advice on AI and machine learning for marketers to level up your marketing strategy. 

Expert insights and resources on AI and machine learning for marketers | Ortto

AI and machine learning resources

AI and machine learning

Discover expert insights, new ideas, and advice on marketing operations and level up your marketing strategy. 

Expert insights and resources on marketing operations | Ortto

Marketing operations resources

Marketing operations

Discover expert insights, new ideas, and advice for content marketers and level up your content marketing strategy. 

Expert insights and resources for content marketers | Ortto

Content marketing resources

Content marketing

Discover expert insights, new ideas, and advice on retention marketing and level up your marketing strategy. 

Expert insights and resources for retention marketing | Ortto

Retention marketing resources

Retention

Gain knowledge ideas, tips and tricks to market, generate revenue and acquire customers with our product led growth blogs. Learn more today.

Expert insights and resources for product-led growth marketers | Ortto

Product-led growth resources

Product-led growth

Discover expert insights, new ideas, and advice on omnichannel marketing and level up your marketing strategy. 

Expert insights and resources on omnichannel marketing | Ortto

Omnichannel marketing

Supporting your customer-facing teams with content

Omnichannel marketing resources

Sidney O'Connell

 Customer experience statistics 

66 customer experience statistics you need to know

Unlock Your Potential: Dive into Ortto's Learning Hub

Learn | Ortto

Learn

Ortto has compiled 66 customer experience statistics trending in 2022. Customer experience matters, especially in 2022! The relationship you foster with your customers should extend to every touchpoint they have with your brand.

 66 Customer experience statistics - Ortto 

Chloe Schneider

Head of Content @ Ortto

abandoned cart email example

Abandoned cart email examples and 6 ways to reduce shopping cart abandonment

Discover expert insights, new ideas, and advice for ecommerce marketers and level up your marketing strategy. 

Expert insights and resources for ecommerce marketers | Ortto

Ecommerce marketing resources

Ecommerce marketing

Cart abandonments are a huge loss for any e-com business. Here are some of the best abandoned cart email examples and templates, plus six ways you can improve your abandoned cart emails.

Abandoned cart email examples and 6 ways to reduce them

Reduce Email Unsubscribe Rates

Top 5 reasons people unsubscribe from your mailing list

Reduce email unsubscribe rates and find out the most common reasons people unsubscribe to your email list, and proven solutions for bringing that all-important unsubscribe rate down. 

Reduce email unsubscribe eates

New customer welcome emails

How to create a welcome email series that increases revenue

How to welcome a new customer? Welcome emails help to increase your ecommerce revenue, create brand trust and build customer relationships. Sent over a few weeks, the welcome email series drip-feeds your information slowly to your newest subscriber. 

How to welcome a new customer - Ortto 

customer journey marketing

The ultimate guide to customer journey marketing

In this ultimate guide, we’ll look at what customer journey marketing is, how to use data in your customer journey marketing, types of customer journeys every business should establish, how to track results, and more. 

Customer journey marketing - Ortto 

Lead Generation Ideas

18 lead generation ideas that prioritize quality over quantity

Grow your business faster with these creative lead generation ideas. Generate demand and interest within target markets to grow your business. 

18 Actionable Lead Generation Ideas for 2023 | Ortto

Author Meagan Philpot

Meagan Philpot

Best Practice Email Marketing 

10 ways to level up your B2B email marketing

Discover expert insights, new ideas, and advice for nonprofit marketers and level up your marketing strategy. 

Expert insights and resources for nonprofit marketers | Ortto

Nonprofit marketing

B2B email marketing best practices equals to fantastic conversion rates. Are you maximizing your ROI when using email marketing? It’s definitely time you should. We’ve compiled the best in practice for you to start implementing today. 

B2B email marketing best practices - Ortto

saas onboarding

The ultimate guide to SaaS customer onboarding

SaaS onboarding describes the process that users go through after signing up to your product. Think of it like the roadmap from sign up to ‘aha.’ 

SaaS Onboarding: Enhance User Experience with Ortto

7 automated emails every ecommerce store should have

Email marketing for ecommerce and transactional marketing. Supercharge engagement and retention with these 7 Ecommerce marketing automation emails to start using today. . 

Try Ortto today