Supercharge your marketing with the automation by gaining knowledge and learning about strategies by reading our marketing automation blogs.

Expert insights and resources on marketing automation | Ortto

Marketing automation resources

Marketing automation 

Learn how to create a personalized marketing strategy to grow your business and generate leads by reading our marketing personalization aritcles.

Expert insights and resources for marketing personalization | Ortto

Personalization resources

Personalization

Discover expert insights, new ideas, and advice on AI and machine learning for marketers to level up your marketing strategy. 

Expert insights and resources on AI and machine learning for marketers | Ortto

AI and machine learning resources

AI and machine learning

Discover expert insights, new ideas, and advice on lifecycle marketing to level up your marketing strategy. 

Expert insights and resources on lifecycle marketing | Ortto

Lifecycle marketing resources

Lifecycle marketing

Discover expert insights, new ideas, and advice to level up your marketing strategy. 

Expert insights and resources on marketing strategy | Ortto

Marketing strategy resources

Marketing strategy

Discover expert insights, new ideas, and advice on retention marketing and level up your marketing strategy. 

Expert insights and resources for retention marketing | Ortto

Retention marketing resources

Retention

Discover expert insights, new ideas, and advice for customer experience marketing and level up your marketing strategy. 

Expert insights and resources for customer experience marketing | Ortto

Customer experience marketing resources

Customer experience 

Discover expert insights, new ideas, and advice for email marketers and level up your email marketing strategy. 

Expert insights and resources for email marketers | Ortto

Email marketing resources

Email marketing

Discover expert insights, new ideas, and advice on marketing operations and level up your marketing strategy. 

Expert insights and resources on marketing operations | Ortto

Marketing operations resources

Marketing operations

Discover expert insights, new ideas, and advice on data and analytics for marketers and level up your marketing strategy. 

Expert insights and resources on data and analytics for marketers | Ortto

Marketing data and analytics resources

Data and analytics

Discover expert insights, new ideas, and advice for content marketers and level up your content marketing strategy. 

Expert insights and resources for content marketers | Ortto

Content marketing resources

Content marketing

In The Pulse's Mea Culpa series, marketing leaders share their biggest mistakes, and how these shaped their careers.

Mea culpa: Mistakes and lessons learned from marketing leaders

It was an ego problem (1)

Mea culpa series

Mea Culpa

Insights and advice for marketers in startups

Startup marketing resources

Startup marketing

Gain knowledge ideas, tips and tricks to market, generate revenue and acquire customers with our product led growth blogs. Learn more today.

Expert insights and resources for product-led growth marketers | Ortto

Product-led growth resources

Product-led growth

Discover expert insights, new ideas, and advice on omnichannel marketing and level up your marketing strategy. 

Expert insights and resources on omnichannel marketing | Ortto

Omnichannel marketing

Supporting your customer-facing teams with content

Omnichannel marketing resources

Sidney O'Connell

customer engagement strategy

8 effective customer engagement strategies to try now

Unlock Your Potential: Dive into Ortto's Learning Hub

Learn | Ortto

Learn

Discover expert insights, new ideas, and advice for ecommerce marketers and level up your marketing strategy. 

Expert insights and resources for ecommerce marketers | Ortto

Ecommerce marketing resources

Ecommerce marketing

It costs more to acquire new customers than it does to retain existing ones. These 8 customer engagement strategies will help retain your valued customers.

Customer engagement strategies - Ortto 

Ellie Wiseman

a guide to identity resolution

A guide to identity resolution

Identity resolution software provides businesses with a unified view of their customers so they can deliver relevant messaging and better serve their needs.

Identity resolution

Identity resolution software - Ortto 

Chloe Schneider

Head of Content @ Ortto

lead capture forms

7 ways to use lead capture forms

Lead capture forms are an essential part of growing your subscriber base. To maximize conversions, you want to build an attention-grabbing form that serves a purpose. In this blog, we’ll show you how it’s done. 

Lead Capture Forms: Convert Leads with Ortto

Ecommerce customer journey

Everything you need to know about the ecommerce customer journey

Deep Dives: Explore In-Depth Insights and Analysis at Ortto

Deep dives

Learn about the five stages of the ecommerce customer journey and how to engage customers at each stage to guide them to conversion and advocacy.

Ecommerce customer journey - Ortto 

Author Meagan Philpot

Meagan Philpot

Customer journey analytics

The ultimate guide to customer journey analytics

Level up your customer journey analytics knowledge to increase customer lifetime value, improve customer loyalty, and drive revenue growth.

Customer journey analytics - Ortto 

9 great things you can do with email personalization

Personalized email marketing: Boost revenue, retain customers, and provide an overall better experience for your customers. Here are 9 great things you can do with email personalization.

Personalized email marketing - Ortto 

lead nurture

The most effective lead nurturing channels and tactics, according to marketers

Building a lead nurturing strategy from scratch is not an easy task. 35 marketing professionals, CEOs and founders share their best lead nurturing tips.

lead nurture tactic

Most Effective Lead Nurturing Channels & Tactics | Ortto

Customer engagement score - with Ortto

5 ways to utilize customer engagement scores for growth

Learn what a customer engagement score is, why it's powerful, and five ways you can use it to help grow your business. 

OG IMAGES FOR BLOGS (3)

Customer engagement score - Ortto

B2B customer journeys

3 customer journeys to create in Ortto today

Enhance B2B customer journeys with Ortto. Optimize the path to drive growth and satisfaction. Explore Ortto's guide for valuable insights.

Try Ortto today