Why is everyone talking about customer data platforms (CDP)? We have collected nine use cases guaranteed to blow you away with what they can achieve.
Do you keep spending money acquiring new customers over and over again? What if all you need is to win back inactive ones?
Predict the needs, wants and future behaviors of your customers. The time is now to learn how to make data-driven marketing work in your favor.
The debate around omnichannel vs. multichannel is one that many have weighed in on, but what exactly do the terms mean? And is one really better than the other? Let’s set the record straight.
We dive deep into the gold standard of customer experience, exploring how the NPS is measured, best practice guidelines for implementation and steps to take to ensure you’re making the most of the feedback.
Struggling to get your customers to open your emails? Then this is for you.
For beginners to experts, it’s time to freshen up your knowledge on lead nurturing.
Customer experience matters, especially in 2022! Here are 66 customer experience statistics that will actually help your business.