exit intent pop up examples
21 exit-intent popup examples, plus how to create your own

Tired of window shoppers? A well-timed pop-up with a compelling message or offer can help keep users on site and convert them into customers.

email deliverability
How to improve your email deliverability

Good email deliverability is about more than avoiding spam folders. It’s about creating engaging content that your audience wants and expects to receive.

omnichannel marketing strategies
11 omnichannel marketing strategies you need to try

Create customized customer experiences with these 11 omnichannel digital marketing strategies.

win back email campaigns - blog image
4 tricks to win back inactive customers

Do you keep spending money acquiring new customers over and over again? What if all you need is to win back inactive ones?

Data driven marketing
8 steps for building a data-driven marketing department

Predict the needs, wants and future behaviors of your customers. The time is now to learn how to make data-driven marketing work in your favor.

Omnichannel vs. Multichannel Marketing
Why adopting an omnichannel marketing strategy will benefit your business

The debate around omnichannel vs. multichannel is one that many have weighed in on, but what exactly do the terms mean? And is one really better than the other? Let’s set the record straight.

Net promoter score best practices
How to implement, measure and use net promoter scores

We dive deep into the gold standard of customer experience, exploring how the NPS is measured, best practice guidelines for implementation and steps to take to ensure you’re making the most of the feedback.

marketing websites
10 websites every marketing professional should bookmark

The list of all lists. We’ve collected the top websites you’ll want to bookmark and add to your weekly reading list.

Customer lifetime value formula
5 ways to increase customer lifetime value

Want to acquire and retain highly valuable customers? You’ll need to get your head around customer lifetime value.

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Mosaic
Mosaic

“We were looking for a solution that was really easy to use, didn’t require a tech team, and would have a robust integration with Salesforce so we could trigger sales communications in a smarter way. Nobody else out there has what Ortto has.

Mica Shtewi
Tech Manager