Customer journey mapping
The ultimate guide to customer journey mapping

Don’t underestimate the power of customer journey maps. We explore this effective marketing tool and how to build your own today.

Ecommerce customer journey
Everything you need to know about the ecommerce customer journey

Identifying how to engage customers at different stages of the customer journey will help you turn prospective customers into paying customers and paying customers into brand advocates.

Customer journey analytics
The ultimate guide to customer journey analytics

Discover how customer journey analytics can be used to help you reach your business goals, optimize campaigns, and create a better customer experience

SMS marketing Platforms
8 best SMS marketing platforms, plus how to find the best fit for your business

SMS marketing is gaining popularity – and for good reason. We’ve rounded 8 of the best SMS marketing platforms to help you find the best-fit tool for your business.

SMS marketing tips
9 SMS marketing tips to level up your strategy

SMS is gaining popularity as a marketing channel because it is cost-effective and has a high engagement rate. If you’re just starting out, here are 9 SMS marketing tips.

Headless commerce eBook
The essential guide to headless commerce

Headless commerce is a great option for ecommerce stores looking for an agile solution. With plenty of industry excitement and platform growth to look forward to, now is the time to explore your options.

use cases for audience segmentation
Audience segmentation ideas to supercharge your business growth

Talk to your customers like you know them, using audience segmentation. Here are 10 segmentation ideas to supercharge your business growth.

turn unknown users into known users
7 creative ways to turn unknown visitors into known users

There are plenty of opportunities to turn unknown users into known users – you just need to know how. Here are 7 creative ideas to get you started.

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Mosaic
Mosaic

“We were looking for a solution that was really easy to use, didn’t require a tech team, and would have a robust integration with Salesforce so we could trigger sales communications in a smarter way. Nobody else out there has what Ortto has.

Mica Shtewi
Tech Manager