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B2B marketing hub

B2b email marketing best practices
10 ways to level up your B2B email marketing

Are you maximizing your ROI when using email marketing? Make the most of every send with these best practice email marketing tips.

Lead Generation Ideas
18 lead generation ideas that prioritize quality over quantity

Looking for some growth inspiration? These lead generation ideas will help you build demand and interest with your target market.

customer journey marketing
The ultimate guide to customer journey marketing

In this ultimate guide, we’ll look at what customer journey marketing is, how to use data in your customer journey marketing, types of customer journeys every business should establish, how to track results, and more.

saas onboarding
The ultimate guide to SaaS customer onboarding

Exploring what a remarkable SaaS onboarding experience looks like, the phases of onboarding, and metrics that matter.

what is a Customer Data Platform
Everything you need to know about customer data platforms (CDP)

Let’s start from scratch. Learn what a customer data platform is, as we then explore the benefits it will have to your business

growth loops
How to use growth loops, plus real-world examples

We explore how growth loops work, examples of successful growth loops, and how to implement them in your growth strategy.

b2b social media marketing
3 questions to ask when starting your B2B social media marketing strategy

The starting blocks needed to create a successful B2B Social Media Strategy, that’s aligned with your business objectives.

digital marketing for saas
6 powerful SaaS marketing strategies for 2022

Make sure your SaaS marketing plan is up-to-date with the most important SaaS trends for 2022.

Lead Nurturing Examples
7 lead nurturing examples to drive growth

This 7 lead nurturing examples will help you to drive business growth. Lead Nurturing is a strategy that helps guide leads who enter the funnel, whether through marketing, sales, or self-discovery, to become customers.

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Mosaic
Mosaic

“We were looking for a solution that was really easy to use, didn’t require a tech team, and would have a robust integration with Salesforce so we could trigger sales communications in a smarter way. Nobody else out there has what Ortto has.

Mica Shtewi
Tech Manager