learn

Learn

modern data stack
How to build a modern data stack

We live in a golden era of data. But too many businesses are still left struggling when it comes to creating value from their data. A modern data stack is the first step to solving the problem.

SaaS lead nurturing
6 data points you should be using to personalize SaaS nurture journeys

Take a data-driven approach to personalizing a nurture journey in Ortto.

Round robin lead assignment
How to automate round robin lead assignment in Salesforce

Round robin lead assignment doesn’t need to be a headache. With Ortto, you can create robin robin lead assignment rules in minutes.

Building a martech stack
6 steps to take to consolidate your martech stack

Create a cohesive and data-driven experience for your customers by consolidating your data. We’ll tell you how.

Lead nurturing playbooks
5 steps to building a nurture playbook for ebook downloads

Make the most of every sales opportunity by entering leads who have downloaded your ebook into a nurture playbook.

What is first party data
8 strategies to help you track more first-party customer data

With the death of cookies looming, it’s never been so important to collect first-party data. These 8 strategies will help future-proof your company.

should i gate my content?
Should I gate my content?

The gated vs. ungated content debate gets marketers fired up. So what’s the correct answer? Or is it even that simple?

unique customer identifiers
How to use unique customer identifiers

Unique customer identifiers consolidate all customer information and touchpoints into a single profile, so that you can engage with your customers in a more meaningful way.

Showing 28 - 36 of 120 results

Mosaic
Mosaic

“We were looking for a solution that was really easy to use, didn’t require a tech team, and would have a robust integration with Salesforce so we could trigger sales communications in a smarter way. Nobody else out there has what Ortto has.

Mica Shtewi
Tech Manager