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16 ecommerce marketing strategies to try now

ecommerce marketing strategies

Outline

  • Introduction
  • 1. Don’t make ads, make TikToks
  • 2. Build a content marketing strategy
  • 3. Leverage user-generated content
  • 4. Create a customer loyalty program
  • 5. Own secondhand selling
  • 6. Optimize your website for search
  • 7. Use lead generation quizzes
  • 8. Try marketplaces
  • 9. Remix your influencer strategy
  • 10. Keep new customers engaged with personalized email playbooks
  • 11. Reduce abandoned carts
  • 12. Focus on cross-selling with bundles and last-minute offers
  • 13. Use live chat to upsell
  • 14. Embrace SMS
  • 15. Sell on Instagram
  •  16. Build anticipation with pre-sales and waitlists
  • Final word

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