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LinkedIn Integration

Created targeted ad campaigns on LinkedIn based on your customer data. Dynamically add or remove people from audiences or create lookalikes to attract new prospects.

Sync your audiences

Automatically sync audiences from your CDP to LinkedIn Campaign Manager so you can retarget users who didn't convert.

Grow with lookalikes

Expand your reach. By creating lookalike audiences you can leverage your data to find people who are similar to your best customers.

Save on wastage

Automatically exclude known leads or customers to save on advertising wastage.

Description

When you connect LinkedIn you'll combine your LinkedIn campaign data with your customer data, allowing you to automate marketing campaigns and leverage your first-party audience data for advertising.

With LinkedIn and Ortto, you'll be able to:

Sync audiences from your CDP to LinkedIn Campaign Manager.
Exclude known users or customers from seeing your ads.
Retarget to people who have visited your website but didn't purchase.
Advertise new and relevant product offerings to your best customers.
Create lookalike audiences for prospecting activity.

About

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Developed by Ortto

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With this tool, we can create customized workflows for different campaigns we run in our organization. It has an easy interface, which allows even a beginner to put their hands on it.

The templates are very intuitive and easy to use, which allows you to learn more about how to use this platform. In addition, it allows the creation of more creative and personalized email marketing and digital marketing campaigns.

The overall outbound and inbound sales process has been streamlined in such a way where we are able to focus on data generation as opposed to following up on on things that can be automated.