learn

Ecommerce content hub

What is a lookalike audience
The ultimate guide to building lookalike audiences

Learn how to build audience segments in Ortto, and share them directly with Facebook, Google and Twitter to create lookalike audiences that can be targeted in ads.

turn unknown users into known users
7 creative ways to turn unknown visitors into known users

There are plenty of opportunities to turn unknown users into known users – you just need to know how. Here are 7 creative ideas to get you started.

marketing automation dictionary
A-Z guide to marketing automation

Everything you need to know about marketing automation from A/B Testing to word of mouth marketing and everything in between.

what are utm parameters
Everything you need to know about UTM parameters

If you know how to use them, UTM parameters tell a compelling story about your website visitors. Armed with this knowledge, you can maximize your marketing ROI.

Best landing page builders
10 best landing page builders, plus tips for optimization

A landing page builder takes the hard work out of creating landing pages that convert. We’ve rounded up the 10 best tools to help you find the best-fit tool for your business.

Copywriting for digital marketing
21 copywriting tips to drive conversions

Great copy can take your digital marketing from good to amazing. Master copywriting with these 21 tips and tricks.

exit intent pop up examples
21 exit-intent popup examples, plus how to create your own

Tired of window shoppers? A well-timed pop-up with a compelling message or offer can help keep users on site and convert them into customers.

email deliverability
How to improve your email deliverability

Good email deliverability is about more than avoiding spam folders. It’s about creating engaging content that your audience wants and expects to receive.

omnichannel marketing strategies
11 omnichannel marketing strategies you need to try

Create customized customer experiences with these 11 omnichannel digital marketing strategies.

Showing 28 - 36 of 53 results

Mosaic
Mosaic

“We were looking for a solution that was really easy to use, didn’t require a tech team, and would have a robust integration with Salesforce so we could trigger sales communications in a smarter way. Nobody else out there has what Ortto has.

Mica Shtewi
Tech Manager