Marketing Funnel Explained
Everything you need to know about the marketing funnel

It’s time to make sense of the marketing funnel. Guide your prospects through to conversion and on to advocacy in no time!

customer journey marketing
The ultimate guide to customer journey marketing

In this ultimate guide, we’ll look at what customer journey marketing is, how to use data in your customer journey marketing, types of customer journeys every business should establish, how to track results, and more.

nonprofit marketing strategy
The ultimate guide to building a nonprofit marketing strategy

This is your ultimate guide to ensure your nonprofit’s digital marketing strategy is effective and successful.

what is marketing automation
Your complete guide to data-driven marketing automation

Marketing automation is software that manages customer communications throughout the entire customer journey.

How to use text messages in your ecommerce marketing strategy

Learn how automated text messages will bring your company into 2022. What are they and everything else you need to know!

community led growth
Community-led growth will make your SaaS product stickier. Here's why

Community-led growth is taking center stage in the tech world as a growth tactic that will make your SaaS product stickier.

growth loops
How to use growth loops, plus real-world examples

We explore how growth loops work, examples of successful growth loops, and how to implement them in your growth strategy.

b2b social media marketing
3 questions to ask when starting your B2B social media marketing strategy

The starting blocks needed to create a successful B2B Social Media Strategy, that’s aligned with your business objectives.

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“We were looking for a solution that was really easy to use, didn’t require a tech team, and would have a robust integration with Salesforce so we could trigger sales communications in a smarter way. Nobody else out there has what Ortto has.

Mica Shtewi
Tech Manager