We’re upgrading Journeys customers to the all-new Ortto experience. You’ll still have access to your segments, lists, and journeys, PLUS you'll get access to all the new features in Ortto.
This upgrade combines everything you know and love about Journeys, along with all the new features and improvements Ortto offers.
Empower your team with a customer data platform that allows you to easily segment across all of your data. Take your personalization to a whole new level with more data at your fingertips than ever before.
We've added an entirely new journey-building experience and three new campaign types; Playbooks, SMS, and Email, to help you easily engage across all channels. Both journey builders will continue to be available to you.
Say goodbye to using multiple reporting tools to understand your customer journey. We've added a report and dashboard builder that lets you visualize the entire customer journey with cohorts, funnels, and charts. You'll be able to use your existing journey activities to easily create reports.
Design and target anonymous website visitors with pop-ups and forms to convert them into leads. When a user signs up, nudge them to the next step in their onboarding to realize the value of your product sooner.
You can now setup and track customer activities natively. Easily track activities that are important to your business, like Signed in, Signed up, or Created project. Use these activities to segment your audience, start journeys and visualize product analytics.
In this video Michael Sharkey (CEO and co-founder) walks you through the Ortto customer journey platform:
The journey builder, your journeys, lists, segments, messages — all Journey features will work exactly as they do now. You will simply access Journeys from within Ortto and benefit from an improved experience.
No. Your subscription will stay exactly the same. However, if you chose to opt-in to new paid usage features such as SMS credits you may incur charges. These are opt-in only and we will not charge you without permission.
The upgrade is planned to begin in late August 2022 and be completed by mid September 2022. We will notify you with more information prior to upgrading your account.
Absolutely nothing. We will roll out the release in stages from late August 2022. You will be notified before we upgrade your account. Your account will have no disruption during this period.
Ortto is based on years of feedback from Journeys customers. Ortto has an entirely new data model, new campaign types, advanced reporting and dashboards, revenue attribution, and engagement scoring, and is 10x faster than Journeys. This upgrade will allow customers to take advantage of all of these upgrades without needing to do a complete migration.
We’re here to help. If you have any more questions about the upgrade just reach out to our support team and we’ll be in touch.
"It's a breeze to set up email marketing campaigns and journeys. I like the ability to create custom fields and automatically synchronize with Pipedrive. The screens are well-designed and not over-complicated. Underlying this uncomplicated design, is a lot of power."
"The Playbook journeys offer an unprecedented amount of control and customization compared to our old email marketing platforms. Being able to essentially program how our content is distributed is very powerful. The reporting and dashboard system is well designed and saves us an immense amount of time when it comes to reporting to management."